“…For instance, Western cultures, such as the United States, often prioritize high-arousal positive states like excitement, while East Asian cultures, like Hong Kong and Asian Americans, place more emphasis on low-arousal positive states such as calmness (Tsai et al, 2006 ). The study by De Almeida and Uchida ( 2021 ) further illustrates that in Latin American cultures, there is a tendency to value high-arousal positive emotions, whereas East Asian cultures favor low-arousal positive emotions. The Affect Valuation Theory also provides insight into the influence of cultural norms on individuals' emotional desires and, consequently, their overall wellbeing.…”