“…In recent years a number of economics experiments have successfully used priming to study the effects of race and ethnicity (Benjamin, Choi, and Strickland, 2010;Chen, Li, Liu, Shih, 2010), urban status (Afridi, Li, and Ren, 2009) and religion (Benjamin, Choi, and Fisher, 2010) on various aspects of economic behavior. Benjamin, Choi, and Strickland (2010) provide a nice model of the relationship between priming and social identity, which demonstrates how priming can reveal the marginal effect of increasing the strength of a particular social identity.…”