2015
DOI: 10.1016/j.tourman.2014.09.020
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What makes a useful online review? Implication for travel product websites

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Cited by 738 publications
(658 citation statements)
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“…Trust plays an influential role in information source selection for travellers, although findings are mixed in terms of the degree of trustworthiness for available information sources and their effects on information satisfaction. Specifically, there are concerns about the credibility of information provided by websites that provide user-generated content, such as reviews because of the anonymity and questionable motives of information providers, which could result in posts of fake or biased reviews [49,50]; however, online customer reviews are considered, in principle, more reliable and truthful as an information source compared to information provided by company websites [15]. Nevertheless, such websites, although more trustworthy, have been reported to be less informative compared to editorial content providers [51].…”
Section: Capturing Travellers' Online Information Search Process Durimentioning
confidence: 99%
“…Trust plays an influential role in information source selection for travellers, although findings are mixed in terms of the degree of trustworthiness for available information sources and their effects on information satisfaction. Specifically, there are concerns about the credibility of information provided by websites that provide user-generated content, such as reviews because of the anonymity and questionable motives of information providers, which could result in posts of fake or biased reviews [49,50]; however, online customer reviews are considered, in principle, more reliable and truthful as an information source compared to information provided by company websites [15]. Nevertheless, such websites, although more trustworthy, have been reported to be less informative compared to editorial content providers [51].…”
Section: Capturing Travellers' Online Information Search Process Durimentioning
confidence: 99%
“…Ariyasriwatana and Quiroga [40] explored expressions of deliciousness from restaurant reviews based on content analysis and then categorized them into eight primary dimensions. Liu and Park [41] extracted four text readability features from review contents using content analysis, and the results showed that two of the four features had a statistically significant and positive effect on review helpfulness. Document-based sentiment analysis.…”
Section: Content Analysismentioning
confidence: 99%
“…Fourthly, Zhang et al (2010) studied the behavioral intentions of Chinese customers after reading reviews posted on a Chinese rating platform, finding that perceived informativeness and argument strength were additional positive drivers of behavioral intentions, together with the volume of reviews (differently from source credibility, which was found not to be an important factor). Finally, disclosure of identity was another important factor of behavioral intentions (Liu and Park, 2015).…”
Section: The Impact Of Rating Systemsmentioning
confidence: 99%
“…In the case of experience goods, people find difficult to assess the quality before consumption (differently from standardized products -search goods -and from opinions); hence prior information about quality is highly relevant for purchasing choices. Consumers tend to rely on different forms of word-ofmouth (such as online UGCs) to obtain sufficient information and reduce their level of perceived uncertainty (Liu and Park, 2015). Tourism has been one of the first sectors developing online rating platforms and UGC systems, and tourism services (in particularly accomodation) are typical examples of experience goods.…”
Section: Contribution and Hypothesesmentioning
confidence: 99%