What is holding customers back? Assessing the moderating roles of personal and social norms on CSR’S routes to Airbnb repurchase intention in the COVID-19 era

Chuah, Stephanie Hui-Wen; Sujanto, Raditia Yudistira; Sulistiawan, Jovi; Aw, Eugene Cheng-Xi

doi:10.1016/j.jhtm.2021.12.007

Cited by 48 publications

(53 citation statements)

References 102 publications

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“…To test our proposed hypotheses, we evaluated the path coefficients. We used the recommendation from Hui-Wen Chuah, et al [ 47 ] by using the bootstrapping method with 5000 subsamples in order to determine the significance of the proposed hypotheses. Figure 2 and Table 5 show that the direct effect of DIS is positively and significantly affecting KH (β = 0.438, p < 0.001); thus, H1 was supported.…”

Section: Resultsmentioning

confidence: 99%

“…The advantage of the two-stage procedure is that it can be used for exogenous or moderating variables for both reflective and formative indicators. Additionally, this strategy is superior to other methods (e.g., product indicator and orthogonalizing) in terms of statistical power, single effect estimation, and parameter recovery [ 47 ]. Figure 1 and Table 4 show the relationship between DIS and KH in relation to TR.…”

Section: Resultsmentioning

confidence: 99%

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Why and When Do Employees Hide Their Knowledge?

Sulistiawan

Moslehpour

Diana

et al. 2022

Behavioral Sciences

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This study establishes a theoretical and integrative framework for analyzing the relationship between knowledge hiding and task performance. The existing literature indicates that knowledge hiding is prominent in service sector firms and impedes knowledge transfer. However, the potential determinants and consequences have not been extensively investigated. The objectives of this study are threefold: First, examining the effect of distrust and the complexity of knowledge on knowledge hiding. Second, examining the effect of knowledge hiding on task performance. Third, examining the conditional effect of task relatedness in the relationship between distrust, knowledge complexity, and knowledge hiding. We conducted an online survey by using a Google form to collect our data. We gathered data from 325 salespersons in the business departments of a single firm in Indonesia. To test our hypotheses, we employed Partial Least Square (PLS). The results revealed that distrust and knowledge complexity are critical factors in predicting knowledge hiding. Interestingly, knowledge hiding positively affects task performance. The rationale behind this result is that employees tend to believe that hiding knowledge is a strategy to boost their performance in the short run. The contribution of this study is the suggestion that organizations should implement a knowledge-sharing culture to minimize knowledge hiding.

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Section: Resultsmentioning

confidence: 99%

Section: Resultsmentioning

confidence: 99%

Why and When Do Employees Hide Their Knowledge?

Sulistiawan

Moslehpour

Diana

et al. 2022

Behavioral Sciences

Self Cite

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“…First, this study brings a new perspective to the understanding of the effectiveness of preventive measures in the postpandemic world. While traditional scope in Airbnb CSR studies includes economic, environmental, ethical and strategic philanthropy CSR (Chuah et al , 2022b; Chuah et al , 2022a), CSR in this study extends the traditional scope by including a public health CSR dimension such as implementing postpandemic preventive measures. The current study shows that preventive measures lead to positive outcomes via the signal effect of stakeholder orientation and via the halo effect of CSR.…”

Section: Discussionmentioning

confidence: 99%

Do efforts to address safety pay off? Evidence from the sharing economy in the post–pandemic world

Chen

2022

IJCHM

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Purpose Applying the value creation of corporate social responsibility (CSR), this study aims to investigate the direct effect of preventive measures in the postpandemic world on Airbnb consumers’ attitudes toward the host, which may further impact their behavioral intentions. It also examined the mediating role of perceived risk and perceived motives, as well as the moderating role of message strategies and risk tolerance in this process. Design/methodology/approach A 2 (preventive measures: basic versus enhanced) × 2 (message strategies: promotional social cause message [PSC] versus partake-in-our-cause message [PIOC]) between-subjects factorial design was conducted with a sample of 476 US Airbnb consumers through an online survey. PROCESS macro was used for hypothesis testing. Findings Results demonstrated that enhanced preventive measures had more positive impact on Airbnb consumers’ attitudes toward the host, which was positively related to positive word of mouth and booking intention. Perceived risk and perceived motives mediated the relationship between preventive measures and attitude toward Airbnb hosts. Positive relationships between attitude toward the host and behavioral intentions were strengthened when PIOC was used than PSC. The negative relationship between preventive measures and perceived risk was enhanced when PIOC was used than PSC. Risk tolerance did not interact with messages strategy to impact the relationship between preventive measures and perceived risk. Originality/value The study uncovered the mechanisms by which consumers form their responses toward different safety information of Airbnb accommodations postpandemic and the role of message strategies in the process. It provided implications for the Airbnb platform and hosts in the postpandemic period.

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“…The host is also typically a non-professional often lacking service management or customer relationship management skills (Liang et al, 2021). Although academics have begun examining CSR in P2P accommodation settings, highlighting the importance of such platforms' CSR activities in gaining public trust (Chuah et al, 2022a(Chuah et al, , 2022bQi and Chen, 2022), these studies were mostly triggered by the COVID-19 pandemic. Meanwhile, CSR plays an important role in the P2P accommodation sector by contributing to the achievement of sustainability (Mi and Coffman, 2019), as it requires from all the parties involved (the host, the guest and the platforms) accountability for the outcomes of their actions on the local economy, environment and society.…”

Section: Corporate Social Responsibility In Hospitalitymentioning

confidence: 99%

Corporate social responsibility in peer-to-peer accommodation: a focus on Airbnb

Farmaki

Kladou

İoannides

2023

IJCHM

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Purpose This paper aims to provide a critical synthesis of the interface of corporate social responsibility (CSR) and peer-to-peer (P2P) accommodation to offer insights that contribute to theory and practice of CSR in hospitality. Design/methodology/approach By using key CSR models, this paper reflects on the nexus between CSR and P2P accommodation (with a focus on Airbnb) to identify opportunities and challenges with regard to CSR implementation in P2P accommodation and, thereby, progress the research agenda on the topic. Findings This contribution will hopefully enable policymakers to improve the accountability of stakeholders related to P2P accommodation in terms of the sector’s impacts on local communities while contributing to the progression of the research agenda on CSR in hospitality. Research limitations/implications Because this contribution is meant to be a “critical reflection paper”, the main purpose is to flesh out a commentary offering recommendations on how to account for CSR in relation to P2P accommodation and primarily Airbnb. As such, this paper aims to prompt future empirical research on the topic. Naturally, the major downside of this type of paper is the lack of an empirical approach. Practical implications This paper advances theory on hospitality-related CSR, enabling policymakers to improve the stakeholders’ accountability related to P2P accommodation in terms of the sector’s impacts on local communities. Originality/value Despite the increasing importance of CSR in hospitality, minimal academic attention has been paid insofar to CSR in the P2P accommodation sector. This inattention is surprising given the rapid expansion of the sector which, in turn, has imposed significant pressures on local communities.

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What is holding customers back? Assessing the moderating roles of personal and social norms on CSR’S routes to Airbnb repurchase intention in the COVID-19 era

Cited by 48 publications

References 102 publications

Why and When Do Employees Hide Their Knowledge?

Why and When Do Employees Hide Their Knowledge?

Do efforts to address safety pay off? Evidence from the sharing economy in the post–pandemic world

Corporate social responsibility in peer-to-peer accommodation: a focus on Airbnb

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