“…Borrowed from the recent research on “West meets East” (Barkema, Chen, George, Luo, & Tsui, ; Nam, Cho, & Lee, ), we highlight the importance of cultural differences between East and West in terms of philosophies, cultural values, and human resource practices. Asian culture has generally been characterized by high levels of in‐group (or family) and institutional collectivism, power distance and paternalism (Arvey, Dhanaraj, Javidan, & Zhang, ).…”