“…Since third-degree price discrimination is viewed as an ine¢ cient way of distributing a given quantity of output between di¤erent consumers or submarkets, an increase in total output is a necessary condition for price discrimination to increase social welfare (Robinson, 1933, Ippolito, 1980, Schmalensee, 1981, Varian, 1985, Schwartz, 1990, and Bertoletti, 2004. So a focal point in the literature has been the analysis of the e¤ects of price discrimination on output: in the case of linear demand price discrimination does not change output when all markets are served (Pigou, 1920, andRobinson, 1933), but in the general non-linear case the e¤ect of price discrimination on output and, therefore, on welfare may be either positive or negative.…”