“…This methodology has been successfully implemented on real agricultural systems for decoupling (Arriaza and Gomez-Limon, 2006); for water agricultural policy (Bartolini et al, 2007a,b;Bazzani et al, 2005;Berbel, 1993;Berbel et al, 2009;Berbel and Gomez-Limon, 1999;Manos et al 2009a;Gomez-Limon and Riesgo, 2004;Gomez-Limon et al, 2002;Pujol et al, 2006;Rizov, 2004); for farm planning (Gomez-Limon and Atance, 2004;Hardaker et al, 1991); for environmental management (Manos et al, 2004(Manos et al, , 2006(Manos et al, , 2007aArabatzis and Manos 2005;Manos et al 2009b). The MMP model was chosen because of the variety of criteria taken into account by farmers when they plan their crop plans, broadening in this way the traditional assumption of gross margin maximisation.…”