Wait! Don't Turn That Dial! More Excitement to Come! The Effects of Story Length and Production Pacing in Local Television News on Channel Changing Behavior and Information Processing in a Free Choice Environment

Lang, Annie; Shin, Mija; Bradley, Samuel D.; Wang, Zheng; Lee, Seungjo; Potter, Deborah

doi:10.1207/s15506878jobem4901_2

Cited by 45 publications

(51 citation statements)

References 23 publications

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“…Wise et al (2008) consider both producer and viewer cuts and channel changes during a news program to have a significant effect on cognitive processing. Moments leading up to a change in stimulus, as controlled by the viewer, were found to produce less cognitive processing, while effort, arousal and encoding were increased when presented with the new stimulus (Lang et al, 2005). Lang's study found that memory was better for information between cuts that were related, rather than unrelated.…”

Section: News Crawls Recall and Retentionmentioning

confidence: 97%

News Crawls in Local TV News: Do They Help or Hinder Information Recall and Retention

Pavolik¹,

Piwinsky²,

Fulton³

2015

AJC

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News crawls have become a common element in local television newscasts. Used as a way to provide more information and compete with content rich online news, the question is whether news crawls help or hinder immediate recall and long-term retention of information. Using a quasi-experiment, this study examines immediate recall and long-term retention for a local television newscast. A control and two treatment groups, comprised of students at a public, mid-sized university in the USA, saw one of three versions of the same newscast. The control group saw a newscast with no crawls while the treatment groups saw a version with crawls that reinforced the onscreen story or with crawls that were on different topics from the on-screen story. Considering information overload and the dual-coding hypothesis, this study also examines the impact of the textual element of the crawl as an aid or obstacle in information recall and retention. The study lends support to the dual-coding hypothesis and suggests further research is needed on its impact even when the on-screen story and textual crawl are not covering the same news item.

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Section: News Crawls Recall and Retentionmentioning

confidence: 97%

News Crawls in Local TV News: Do They Help or Hinder Information Recall and Retention

Pavolik¹,

Piwinsky²,

Fulton³

2015

AJC

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“…A recent study by Lang and colleagues (Lang et al, 2005) suggests that these views are not necessarily contradictory but rather that active and passive viewers reflect different patterns of cognitive effort in processing. When passive viewers reach a threshold of boredom they change the channel.…”

Section: Channel Switching Among News Sources and Knowledge Of Candidmentioning

confidence: 99%

Clicking to Learn During the 2008 Presidential Election: Why Capturing Channel Switching Matters

Hardy

Jamieson

2011

Journal of Broadcasting & Electronic Media

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“…To this point, the vast majority of research on channel changing describes who changes channels and why they do it (see Lang, Shin, Bradley, Wang, Lee & Potter, 2005, for a review of this literature). Only recently have people looked at the effects of channel changing on cognitive processing.…”

Section: The Remote Control and Channel Changingmentioning

confidence: 99%

“…First, they suggested that the task demands of pointing and clicking on a link resulted in sympathetic activation, often referred to as arousal or more precisely physiological arousal (i.e., Lang et al, 2005). This speeds up the body and counters the parasympathetic ''quieting down'' of the body characterized by heart-rate deceleration in general, and the orienting response (OR) in particular.…”

Section: Control As a Feature Of Interactive Mediamentioning

confidence: 99%

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Responding to Change on TV: How Viewer-Controlled Changes in Content Differ From Programmed Changes in Content

Wise

Lee

Lang

et al. 2008

Journal of Broadcasting & Electronic Media

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Two experiments explored differences in television viewers' responses to viewercontrolled and producer-controlled content changes. Viewers in both studies could change channels among 4 different newscasts. Orienting, sympathetic activation, cognitive effort, and recognition were compared in the moments following both channel changes (viewer control) and cuts (producer control). Neither channel changes nor cuts elicited orienting. Sympathetic activation was higher following channel changes, while cognitive effort was higher following cuts. In 1 experiment, recognition accuracy was higher after a cut than it was after a channel change. These results inform how the exertion of control over media content alters psychological processing.It seems safe to say that the remote control has fundamentally changed television viewing. Nearly every television sold in the United States today comes equipped with a remote control (Frisby, 1999; Zenith). People fight over who wields it (McBride, 1995). Producers have altered the way they make programs in order

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Wait! Don't Turn That Dial! More Excitement to Come! The Effects of Story Length and Production Pacing in Local Television News on Channel Changing Behavior and Information Processing in a Free Choice Environment

Cited by 45 publications

References 23 publications

News Crawls in Local TV News: Do They Help or Hinder Information Recall and Retention

News Crawls in Local TV News: Do They Help or Hinder Information Recall and Retention

Clicking to Learn During the 2008 Presidential Election: Why Capturing Channel Switching Matters

Responding to Change on TV: How Viewer-Controlled Changes in Content Differ From Programmed Changes in Content

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