Abstract:Online shopping has become prevalent because it is convenient and saves time. However, there are still many drawbacks to purchasing clothing online. One such problem is the discrepancy between information obtained from a photograph (visual information) versus the actual fabric hand (haptic information). One reason for this is that the haptic information may not sufficiently convey to consumers. The objective of this study was to examine the influence of fabric texture on the information transfer from visual to… Show more
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