“…Given the scale of this survey (estimated n > 10,000) and previous research on National Wildlife Refuges (Sexton, Stewart, Koontz, Ponds, & Walters, 2007;Sexton et al, 2005), an online option could reduce overall data collection and entry costs. An online-only option, however, was not appropriate for the target population since not all refuge visitors actively use the Internet, and certain demographics (e.g., lower income, rural residents) are less likely to have an e-mail account (International Telecommunications Union, 2010;Internet World Stats, 2010).…”