Virtual Brainstorming and Creativity: An Analysis of Measures, Avatars, Environments, Interfaces, and Applications

Abstract

How to enhance creativity, especially by applying new technologies to creativity methods, is a question posed continuously by researchers. One reason for this is that creativity is an important part of people's daily lives and an essential component of society. Therefore, many methods to enhance creativity have been created, especially brainstorming, which is one of the most popular and effective tools that inspire individuals to generate ideas, hence enhancing creativity. Moreover, technologies, such as virtual reality (VR), provide an opportunity for individuals and groups to be creative. In response, recent studies have adopted VR in brainstorming to enhance creativity. However, there is a lack of systematic analysis of experimental approaches and creativity measures employed in this context. Addressing this question, this study categorized existing articles on the topic related to categories of avatars, environments, interfaces, or applications. The findings elaborate on trends, measures employed to evaluate creativity and idea generation, identified categories, and results of these studies.

Effect of Brain-Based Learning on Students’ Mathematics Performance at Elementary Level

“…The study found that these activities significantly influenced their mathematics scores. It also corroborated the findings of Gong et al (2021), who emphasised adopting novel teaching methods and activities based on brainstorming and indicated that it influenced participant performance. The current study also backed up the findings of Al-Bayati and Mizban (2022), who conducted an experimental study to investigate the impact of brainstormingbased activities on student performance.…”

“…The study findings indicated that these activities significantly influenced their mathematics scores. Gong et al (2021) also emphasised the use of new teaching methods and activities based on brainstorming and revealed it influenced participants' performance. Al-Bayati and Mizban (2022) also carried out an experimental study to explore the effect of brainstorming-based activities on students' performance.…”

Creativity Methods Adoption in Higher Education: Perspectives of Educators and Students

“…They proposed a framework that included three methods-creative fabrication spaces, interactions in the making, and in-depth cognition and thinking-to capture and understand creativity in digital fabrication laboratories (Georgiev et al, 2017). Researchers also combined the new technologies and creativity methods to inspire students to generate more creative outcomes, such as using virtual reality in brainstorming (Gong et al, 2021;Gong & Georgiev, 2020;Guegan et al, 2016;Hu et al, 2016).…”

When Creators Meet the Metaverse: A Survey on Computational Arts

“…Creativity-relevant processes, or called creativity-relevant skills, consist of personality characteristics and cognitive styles, such as independence, risk-taking, openness, work style and skills, and the ability to break out of perceptual in generating ideas. VR is mainly applied in creative methods during creativity-relevant processes, which influence individuals generating responses [6,76,77]. For example, integrating VR into brainstorming and adopting the different avatars, improved the creative performance by measuring the fluency, originality, uniqueness, and novelty [25,27,84,85].…”