Virális politika: Politikai kommunikáció a Facebookon

Bene, Márton

doi:10.14267/phd.2019025

Cited by 6 publications

(17 citation statements)

References 77 publications

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“…Más platformok esetén a platform létrehozói maradnak a tartalom létrehozói, de lehetővé teszik az aktív részvételt és interakciókat az oldalaikon. Az internetnek ez az új korszaka egy sokkal interaktívabb felhasználást eredményezett, mint a régebbi, hagyományos weboldalak, ugyanakkor még ezek sem teszik lehetővé a polgárok tényleges, lényegi bevonását a politika formálásába (Bene 2019).…”

Section: Bevezetésunclassified

“…A helyi önkormányzatoknak nagyobb hangsúlyt kell fektetni arra, hogy fogadják a helyi lakosok visszajelzéseit, és nyitottabbnak kell lenniük arra, hogy kérdéseket fogadjanak és válaszoljanak meg (Belényesi 2011). Emellett a közösségi média felületén való lakossági kommunikáció is egyre fontosabbá válik, és olyan rétegeket ér el, melyeket nehéz megszólítani más kommunikációs csatornákon, ilyenek például azok, akiknek igen határozott politikai álláspontjuk van, vagy akik egyáltalán nem érdeklődnek a politika iránt (Bene 2019).…”

Section: Elméleti Alapokunclassified

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Önkormányzati kommunikáció a COVID-19 világjárvány okozta krízishelyzetben

Baranyai,

Barsi,

Nárai

2021

ScientSec

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Összefoglaló. A COVID–19-járvány kezelésében az önkormányzatok kiemelkedő szerepet kaptak. Tanulmányunkban azt kívánjuk bemutatni, hogy ebben a krízishelyzetben, a járvány magyarországi három hulláma során az önkormányzatok milyen módon kommunikáltak különböző online felületeken (települési honlapok, települési és polgármesteri Facebook-oldalak) a lakossággal. A változó járványhelyzet, a reagálás gyorsaságának szükségessége felhívta a figyelmet arra, hogy milyen fontos az önkormányzatok és a lakosok közötti kommunikáció, illetve az új kommunikációs csatornák alkalmazása. A településtípusok között nem mutatkozott nagy különbség a kommunikáció mikéntjére, jellegzetességeire vonatkozóan, bár a feladatmennyiséget tekintve nyilván más-más kihívásokkal kellett az eltérő méretű önkormányzatoknak szembenézniük. Summary. Local governments had a key and prominent role in tackling COVID-19 pandemic. Their task was to take short-term measures quickly, to organize protection and care for those in need. The main objective of our paper is to present, how local governments communicated with their inhabitants on various online interfaces in this crisis situation. Our analysis covers 54 settlements representing all the different levels of the settlement network from large cities to small villages. We examined the webpages and Facebook pages of local governments and mayors, firstly during the first wave, then during the second and the third waves of the pandemic. Recognizing their responsibility, local governments clearly tried to provide all the information to the inhabitants as quickly as possible. They considered the online interfaces the most effective, but the online communication had typically been complemented by information published on more traditional channels as well. There were no significant difference in terms of the way and characteristics of communication among the different types of settlements, although local governments of different sizes obviously had to face different challenges in terms of the amount of tasks they had to tackle. The communication process was a very difficult task because of the lack of information and the not entirely transparent data provision. Even on the Facebook pages especially suitable for this purpose, interactivity rumbled, and in many cases the questions and suggestions of the inhabitants remained unanswered. It is instructive that, with few exceptions, local authorities do not place emphasis on surveying local needs and opinions. The full range of measures and contact with the public cannot be evaluated from local governmental online communication, but it can be said that the publication of information has changed thematically and has significantly declined in volume and frequency since the first month of the epidemic in March 2020. There were local governments that performed excellently in online communication, i.e. they published regular and relevant information, but there were also some (mainly small settlements) that did not use these channels at all or after a while. The latter may be explained by the fact that the population of the settlement – due to its age composition or the characteristics of Internet use – can be effectively informed mainly through other, traditional channels. There is little doubt that the lack of information available to local governments, declining local empowerment, and growing central management in epidemic management may also have resulted in less and less communication at the local level.

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Section: Bevezetésunclassified

Section: Elméleti Alapokunclassified

Önkormányzati kommunikáció a COVID-19 világjárvány okozta krízishelyzetben

Baranyai,

Barsi,

Nárai

2021

ScientSec

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“…Other providers retain their role as content providers but allow active participation and interaction on their pages. This era of the Internet already allows for a much higher proportion of interactive tools on traditional websites, although these do not allow for a real, substantive involvement of citizens in the operation of policy (Bene 2019). Even though these technologies were first discovered by the private sector, social media have also attracted the attention of political actors and administrative institutions that inform citizens as a prerequisite of open and transparent administration, deliver public services, and contact stakeholders (Sobaci 2016).…”

mentioning

confidence: 99%

“…Previous research reveals governments are adopting social media for many different purposes, including recruiting activities; reaching out to citizens and other publics; disseminating information to the public and sharing information across government agencies; enhancing and promoting community participation; and achieving transparency (Graham et al, 2015). Research also shows that the proliferation of social sites has not changed in this area either, and political actors also use these tools of communication primarily to convey information (Bene 2019). Government agencies slowly but increasingly adopt social technologies to better serve their mission.…”

mentioning

confidence: 99%

“…Local governments need to be more willing to receive feedback and more open to citizens' questions (Belényesi 2011). Related to this, civic communication on social media is also becoming increasingly valuable as it can reach layers that are difficult to deal with for other communicators, those with a strong political standpoint, and those who are not interested in politics (Bene 2019). As the usage of ICT, web-based communication, and social media become more and more prominent among public agencies, local governments put more emphasis on using social media in crises communication (Neely and Collins 2018).…”

mentioning

confidence: 99%

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Online Communication of Local Governments During COVID-19 Pandemic in Hungary

2021

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Local governments had key and prominent roles in tackling the COVID-19 pandemic. Their task was to take short-term measures quickly and to organize protection and care for those in need. The main objective of our paper is to present how local governments communicated with their inhabitants on various online interfaces in this crisis situation. Our analysis covers 54 settlements representing all the different levels of the settlement network from large cities to small villages. We examined the webpages and Facebook pages of local governments and mayors, first during the first wave and then during the second and third waves of the pandemic. Recognizing their responsibility, local governments clearly tried to provide information to the inhabitants as quickly as possible. They considered the online interfaces the most effective, but the online communication had typically been complemented by information published on more traditional channels as well. There were no significant differences in terms of the way and characteristics of communication among the different types of settlements, although local governments of different sizes obviously had to face different challenges in terms of the amount of tasks they had to tackle. The communication process was a very difficult task because of the lack of information and the not-transparent data provision. Even on the Facebook pages especially suitable for this purpose, interactivity rumbled, and in many cases the questions and suggestions of the inhabitants remained unanswered. It is instructive that, with few exceptions, settlements do not place emphasis on surveying local needs and opinions.

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HunEmBERT: A Fine-Tuned BERT-Model for Classifying Sentiment and Emotion in Political Communication

Üveges

Ring

2023

IEEE Access

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The growing number of digitally accessible text corpora and the accelerating development of NLP tools and methods (particularly the emergence of powerful large-scale language models) have allowed their widespread use in various classification tasks, including the vast field of sentiment analysis. However, these models must often be fine-tuned to perform this task efficiently. Therefore, we aimed to create a transformer-based fine-tuned model for the emotion and sentiment analysis of Hungarian political texts.The training data for the model were the manually annotated parliamentary speech texts from 2014 to 2018, which have the advantage of being rich in various emotions. The compiled corpus can be freely used for research purposes. In our work, we describe in detail the process of fine-tuning the Hungarian BERT model for sentiment and emotion classification, the performance achieved, and the typical classification errors, mainly due to a lack of recognition of pragmatic and other language use features by the fine-tuned models.INDEX TERMS Fine-tuned BERT-model, huBERT, emotion analysis, sentiment analysis, political communication.

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Virális politika: Politikai kommunikáció a Facebookon

Cited by 6 publications

References 77 publications

Önkormányzati kommunikáció a COVID-19 világjárvány okozta krízishelyzetben

Önkormányzati kommunikáció a COVID-19 világjárvány okozta krízishelyzetben

Online Communication of Local Governments During COVID-19 Pandemic in Hungary

HunEmBERT: A Fine-Tuned BERT-Model for Classifying Sentiment and Emotion in Political Communication

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