Vertical integration of an online secondhand platform and a recycling platform under different power structures

Qiu, Ruozhen; Li, Xuge; Sun, Minghe

doi:10.1016/j.ejor.2023.02.010

Cited by 6 publications

(3 citation statements)

References 53 publications

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“…Cao et al (2022) discussed the impact of power structure on the retailer's channel selection of whether to enter the online platform under the cap-and-trade policy. Qiu et al (2023) examined the vertical integration of an online secondhand platform with an upstream recycling platform under different power structures. Zhou et al (2023) analyzed the impact of fairness concern and power structure on the competition between the online platform and the third-party seller.…”

Section: Power Structure In Supply Chainsmentioning

confidence: 99%

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Platform service decision and selling mode selection under different power structures

Wan,

Fan

2024

IMDS

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PurposeThis paper forms an e-commerce supply chain that include a manufacturer providing products and an online platform providing service. The reselling platform mode and the agent platform mode are considered through an exploration of the manufacturer Stackelberg (MS), vertical Nash (VN), platform Stackelberg (PS) power structures. The purpose of this paper is to explore the pricing and platform service decisions under different platform selling modes and channel power structures.Design/methodology/approachBased on the game theory models, this paper investigates the interaction between the manufacturer and the online platform under four different scenarios. The optimal solutions of four models are provided. Through comparison analyses, this paper evaluates the impacts of platform selling mode and channel power structure on the pricing and platform service decisions and the members’ profits.FindingsThe manufacturer prefers the MS power structure in any platform mode. The online platform prefers the PS (MS) power structure under a low (high) service cost efficiency in the reselling platform mode, while prefers the PS and VN power structures in the agent platform mode. Moreover, the manufacturer prefers the agent (reselling) platform mode under a low (high) service cost efficiency in any power structure. The online platform prefers the reselling platform mode in the MS and PS power structures, while prefers the reselling (agent) platform mode under a low (high) service cost efficiency in the VN power structures.Originality/valueThe analysis result provides important managerial implications that help the supply chain members develop a better understanding of the selection of the platform selling mode and the effect of the channel power structure in the presence of platform service.

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Section: Power Structure In Supply Chainsmentioning

confidence: 99%

“…(2022) discussed the impact of power structure on the retailer’s channel selection of whether to enter the online platform under the cap-and-trade policy. Qiu et al. (2023) examined the vertical integration of an online secondhand platform with an upstream recycling platform under different power structures.…”

Section: Literature Reviewmentioning

confidence: 99%

Platform service decision and selling mode selection under different power structures

Wan,

Fan

2024

IMDS

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“…Therefore, there are also different power structures between manufacturers and streamers under livestreaming marketing. Qiu et al [39] considered a supply chain consisting of an online retail platform, a used sales platform, and a recycling platform and investigated the influence of different power structures on the integration strategies of used recycling platforms.…”

Section: Power Structures Of Supply Chainmentioning

confidence: 99%

Research on Low-Carbon Strategies of Supply Chains, Considering Livestreaming Marketing Modes and Power Structures

Gong

2023

Processes

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A livestreaming supply chain composed of a single manufacturer and a single streamer in the low-carbon market is examined. Motivated by the actual production and operation, both the manufacturer and the streamer have a chance to dominate the supply chain. Low-carbon strategies and livestreaming marketing modes of the supply chain are studied. The impacts of the consumer’s price sensitivity coefficient, low-carbon preference, and streamer’s promotion sensitivity coefficient on the equilibrium results are further studied. The results show that: the streamer achieves the optimal level of promotion effort in the resale mode under both power structures. The manufacturer achieves the optimal low-carbon level in the commission mode when the promotion sensitivity coefficient is smaller under both of two power structures. The streamer’s profit is optimal in the resale mode, while the manufacturer’s profit is optimal in the commission mode when under the streamer-led structure. Two parties’ profits are optimal in the commission mode when the promotion sensitivity coefficient is smaller under the manufacturer-led structure. The low-carbon level, streamer promotion effort and selling price in two livestreaming marketing modes will increase when the streamer promotion sensitivity coefficient and consumer low-carbon preference increase and will decrease when consumer price sensitivity increases under two power structures. Lastly, the selling price in resale mode is always higher than that in commission mode under two power structures.

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Power structure preferences in a dual-channel supply chain: Demand information symmetry vs. asymmetry

Hu,

Cai,

Yue

2024

European Journal of Operational Research

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Vertical integration of an online secondhand platform and a recycling platform under different power structures

Cited by 6 publications

References 53 publications

Platform service decision and selling mode selection under different power structures

Platform service decision and selling mode selection under different power structures

Research on Low-Carbon Strategies of Supply Chains, Considering Livestreaming Marketing Modes and Power Structures

Power structure preferences in a dual-channel supply chain: Demand information symmetry vs. asymmetry

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