Verbal and visual resources in graphical abstracts: Analyzing patterns of knowledge presentation in digital genres
Yuanyuan Ma,
Kevin Jiang
Abstract:Nowadays, open science communication is facilitated with the affordance of multimodal semiotic resources. Against this backdrop, graphical abstracts have emerged as a digitally mediated genre and have become an important means of knowledge communication in academic settings. While its interactive visual designs have been discussed in the literature, the rhetorical patterns of verbal and visual resources used in this genre warrant more empirical investigation. Therefore, based on a corpus of 90 graphical abstra… Show more
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