Value Propositions for Disruptive Technologies: Reconfiguration Tactics in the Case of Electric Vehicles

Bohnsack, René; Pinkse, Jonatan

doi:10.1177/0008125617717711

Cited by 71 publications

(87 citation statements)

References 14 publications

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“…This assumption is supported, for example, by Chesbrough's () finding that mediocre technologies can outperform superior technologies if the applied business model creates an additional competitive advantage. The importance of business model design for commercial success with alternative technologies has recently been demonstrated in different studies, for example, on energy service companies (ESCos; Bolton & Hannon, ) and electric vehicles (Bohnsack et al, ; Bohnsack & Pinkse, ).…”

Section: Bmfsi—integrative Frameworkmentioning

confidence: 99%

Sustainable entrepreneurship, innovation, and business models: Integrative framework and propositions for future research

2019

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This article introduces the business models for sustainability innovation (BMfSI) framework to study how business models mediate between sustainability innovations and business cases for sustainability. The BMfSI framework integrates two major perspectives (implicitly) found in the sustainable business model literature. The first is the agency perspective. It takes into consideration that some form of agency is needed, that is, "someone" who takes decisions and acts. Sustainable entrepreneurs are discussed as those agents who align their new or existing business models with sustainability innovations in order to be successful in business and to create value with and for stakeholders. The second perspective is the systems perspective, which acknowledges that business models are always embedded within sociotechnical contexts through which, for example, public policies, private financing, or stakeholder interests influence whether and how business models can be developed. The agency and systems perspectives are integrated in the so-called business model mediation space. This theoretical notion embraces the decisions and activities pursued by sustainable entrepreneurs as they align their business models with sustainability innovations on the one hand and the influence of environmental contingencies, barriers, and stakeholders from the sociotechnical context on the other hand. The paper concludes with propositions for future research derived from the BMfSI framework.

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Section: Bmfsi—integrative Frameworkmentioning

confidence: 99%

Sustainable entrepreneurship, innovation, and business models: Integrative framework and propositions for future research

2019

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“…As Zadek (, p. 126) put it when describing “the path to corporate responsibility,” “automobile companies know that their future depends on their ability to develop environmentally safer forms of mobility.” However, although the industry developed lower emission vehicles in response, a major mobility transition has not taken place yet (Bakker, Van Lente, & Engels, ; Bohnsack et al, ; Oltra & Saint Jean, ; Pinkse et al, ; Van Bree, Verbong, & Kramer, ). This most notably applies to EVs, which for a long time lacked economically viable business models (Bohnsack & Pinkse, ; Budde Christensen, Wells, & Cipcigan, ; Kley, Lerch, & Dallinger, ) despite several experiments (Bohnsack et al, ). Still, within the last decade, the industry changed from an outright sceptical view, following an earlier failed attempt by General Motors (GM) with the EV1, which was eventually scrapped in 2003, to a much broader adoption of purpose‐built or adapted EVs.…”

Section: Introductionmentioning

confidence: 99%

Driving the electric bandwagon: The dynamics of incumbents' sustainable innovation

et al. 2020

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Given that entire industries face sustainability challenges, it is important to understand the dynamics that lead "firms-in-an-industry" to engage in sustainable product innovation. To provide more insight into the question of how innovation activities spread from individual firm action to an industry-wide engagement, this paper examines the automobile industry and the development of electric vehicles (EVs). The analysis covers automobile incumbents over a crucial decade for EV development in the industry, focusing on the different strategic motives that especially the so-called "first movers" used to justify their earlier engagement. We find that EVs became a core pillar of the incumbents' technology strategies through a combination of coercive, normative, and mimetic pressures. Yet, the strategic motives to engage in EVs stayed poles apart between different companies. The insights from our study are relevant for those interested in the diffusion of sustainable product innovation and in incumbent behaviour in sustainability transitions.

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“…A comprehensive analysis of the empirical literature indicates that research on alliance evolution has ignored the research and development of technology and the measurement of the technological lifecycle [41]. The substitution of technological innovation is restricted by the embedded innovation ecosystem [42]. Competition between old technology and substitutable technology leads to the unstable development of the current innovation ecosystem [12,43].…”

Section: Internal Key Driving Forcesmentioning

confidence: 99%

Exploring the Key Driving Forces of the Sustainable Intergenerational Evolution of the Industrial Alliance Innovation Ecosystem: Evidence from a Case Study of China’s TDIA

Huang

Wang

et al. 2020

Sustainability

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Why does an industrial alliance upgrade sometimes quickly and sometimes very slowly? The answer to this question can scientifically reveal the key driving forces of the sustainable intergenerational evolution of industrial alliance innovation ecosystems. From the perspective of structural evolution, we analyzed and compared the key driving forces using a longitudinal case study from the 2G to 3G, and then to the 4G innovation ecosystems of China’s Time Division Industrial Alliance (TDIA). The findings showed that the internal key driving forces influencing the intergenerational evolution of the industrial alliance innovation ecosystem include the superiority of the new innovation ecosystem, the sustainability of the old ecosystem, and inheritance between the new and old ecosystems. Market demand and government policy indirectly affect the intergenerational evolution by shaping the environment in which the innovation ecosystems are embedded. This research will support industrial alliances and core members in making strategic innovation ecosystem decisions and support governments in designing related policies with scientific theoretical guidance and decision-making references. In particular, this study aimed to offer inspiration for the promotion of the successful sustainable evolution of China’s TDIA towards 5G.

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Value Propositions for Disruptive Technologies: Reconfiguration Tactics in the Case of Electric Vehicles

Cited by 71 publications

References 14 publications

Sustainable entrepreneurship, innovation, and business models: Integrative framework and propositions for future research

Sustainable entrepreneurship, innovation, and business models: Integrative framework and propositions for future research

Driving the electric bandwagon: The dynamics of incumbents' sustainable innovation

Exploring the Key Driving Forces of the Sustainable Intergenerational Evolution of the Industrial Alliance Innovation Ecosystem: Evidence from a Case Study of China’s TDIA

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