“…Some clients may prefer to cooperate with specific employees because they have established relationships over time involving high degrees of trust (Løwendahl, 1997). To satisfy these different needs, IPSFs have developed multiple coexisting business models (Amit & Zott, 2001;Morris, Schindehutte, & Allen, 2005;Osterwalder, 2004;Osterwalder & Pigneur, 2009;Osterwalder, Pigneur, & Tucci, 2005;Zott & Amit, 2007;Zott & Amit, 2008;Zott, et al, 2011).…”