2017
DOI: 10.11591/ijece.v7i2.pp877-887
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Utility Function-based Pricing Strategies in Maximizing the Information Service Provider’s Revenue with Marginal and Monitoring Costs

Abstract: Previous research only focus on maximizing revenue for pricing strategies for information good with regardless the marginal and monitoring costs. This paper aims to focus on the addition of marginal and monitoring costs into the pricing strategies to maintain the maximal revenue while introduce the costs incurred in adopting the strategies. The well-known utility functions applied to also consider the consumer’s satisfaction towards the service offered. The results show that the addition costs incurred for set… Show more

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Cited by 13 publications
(7 citation statements)
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“…In previous work, most studies assumed that the willingness to pay was a linear function [18,20]. However, the linear value function does not accurately capture the estimates of actual data and consumer's self-selection behavior.…”
Section: Customer's Self-selection Behavior Analysismentioning
confidence: 99%
“…In previous work, most studies assumed that the willingness to pay was a linear function [18,20]. However, the linear value function does not accurately capture the estimates of actual data and consumer's self-selection behavior.…”
Section: Customer's Self-selection Behavior Analysismentioning
confidence: 99%
“…Some research [5,6] examined that three internet pricing schemes such as flat rate, usage based, and two-part tariffs in obtaining the profit of ISPs. If dealing with wireless internet pricing scheme then QoS attributes are introduced namely bandwidth, BER, and end to end delay [7,8].…”
Section: Introductionmentioning
confidence: 99%
“…One way for Internet service providers (ISPs) to enhance their quality of service is to perform the method of bundling and utility function [1], [2]. In wireless communication, one problem exists regarding with setting up the bundling or combining the service [3].…”
Section: Introductionmentioning
confidence: 99%