2007
DOI: 10.1016/j.ins.2007.01.001
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Using the analytic network process (ANP) in a SWOT analysis – A case study for a textile firm

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Cited by 527 publications
(268 citation statements)
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“…This dichotomy is largely due to the difficulty of testing the AHP method (Yüksel and Dagdeviren 2007) because AHP incorporates quantitative and qualitative criteria. The novelty of our approach is to use experimental economic methods to test AHP on an elementary decision problem with non-measurable decision criteria.…”
Section: Discussionmentioning
confidence: 99%
“…This dichotomy is largely due to the difficulty of testing the AHP method (Yüksel and Dagdeviren 2007) because AHP incorporates quantitative and qualitative criteria. The novelty of our approach is to use experimental economic methods to test AHP on an elementary decision problem with non-measurable decision criteria.…”
Section: Discussionmentioning
confidence: 99%
“…In strategic approach, SWOT, is the best technique to analyze and guide the environment (Yüksel & Dagdeviren, 2007) and is considered as a management tool in developing operational strategic programs (Amin, Razmi, & Zhang, 2011). This method is a general tool for analyzing the internal environment (strengths and weaknesses) and external environment (opportunities and threats) and a systematic approach toward the issue which helps in decision-making positions (Wheelen & Hunger, 1995).…”
Section: Methodsmentioning
confidence: 99%
“…However, this practice does not provide analytical means to evaluate importance of characteristics. Some authors have proposed methods to quantify results of a SWOT analysis: Yuksel and Dagdeviren (2007) used analytic network process to develop an evaluation method for SWOT analysis. Chang and Huang (2006) discussed application of a quantification SWOT analytical method and Sevkli et al (2012) applied fuzzy ANP, (Houben, Lenie, Vanhoof, 1999 that an organization could use.…”
Section: Swot Analysismentioning
confidence: 99%