Using Digital Tools to Increase the Competitiveness of Small Businesses (Experience of Full-Service Bakeries)
Abstract:Small businesses play an extremely important role in the economies of modern developed countries, and today only those companies that are able to respond quickly to the demands of the external environment and use available resources rationally can remain competitive. The use of digital technologies can contribute to solving the issue of rational use of resources and rapid adaptation to the external environment. The purpose of the study is to identify potential opportunities for using digital tools to increase … Show more
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