1993
DOI: 10.1111/j.1745-6606.1993.tb00750.x
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Using Coupon Incentives in Recycling Aluminum: A Market Approach to Energy Conservation Policy

Abstract: A field experiment was conducted on a stratified sample of 354 recyclers and nonrecyclers to test the effects of coupon incentives on consumers' intentions and behavior in recycling aluminum. Results indicate that modest coupon incentives positively influenced recyclers' behavior, but did not influence nonrecyclers. Over the range of incentives tested, evidence suggests that increased recycling frequency is directly related to the coupon value. Implications for incorporating coupon promotional programs into th… Show more

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Cited by 42 publications
(21 citation statements)
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“…According to our analysis, 9 of the 20 studies (Fig. 7) that include this variable report some dependence between unit pricing and household behaviour [3,7,8,11,20,30,33,45,63], while 11 of 20 report no link between them [2,26,49,55,56,61,[64][65][66][67][68]. Thus the results are not consistent.…”
Section: Technical-organisational Group Of Variablesmentioning
confidence: 77%
“…According to our analysis, 9 of the 20 studies (Fig. 7) that include this variable report some dependence between unit pricing and household behaviour [3,7,8,11,20,30,33,45,63], while 11 of 20 report no link between them [2,26,49,55,56,61,[64][65][66][67][68]. Thus the results are not consistent.…”
Section: Technical-organisational Group Of Variablesmentioning
confidence: 77%
“…Research centered on environmental concern has focused largely on segmentation, based on individual and group perceptions and behaviors regarding general environmental concern (Diamantopoulos et al 2003; do Paco and Raposo 2009; D’Souza et al 2007; Lee 2009; Loureiro, McCluskey, and Mittelhammer 2002; Newell and Green 1997; Straughan and Roberts 1999). Unfortunately, research surrounding environmental concern tends to consider each major component in a vacuum (Allen, Davis, and Soskin 1993; Harrell and McConocha 1992; Morris, Hastak, and Mazis 1995; Schwepker and Cornwell 1991) as opposed to taking a comprehensive view to determine the relative importance of each component of concern. Moreover, the relative importance of each type of environmental issue and how it influences eco‐friendly behaviors have not yet been explored.…”
Section: The Environmental Consumermentioning
confidence: 99%
“…Department of Environment Food and Rural Affairs, 2007) claimed that economic instruments are highly effective in increasing community participation in waste recycling, the effectiveness of the reward or incentive schemes in promoting domestic waste recycling is doubtful. Allen et al (1993) studied the successfulness of a coupon scheme in promoting aluminium recycling in the United States, and concluded that the economic instrument could at best boost up recycling among previous recyclers. The scheme was found to be ineffective in changing the behaviour of previous non-recyclers.…”
Section: Collectivism In Waste Recyclingmentioning
confidence: 99%