Using Behavioral Nudges and Incentives to Increase Affordability of Transit Systems through Donations
Bogdan Kapatsila,
Emily Grisé
Abstract:This study relies on an experimental design framework to identify the behavioral nudges and incentives that can facilitate altruism for a transportation-related cause of the members of a university community. Our findings reveal the overall willingness to support transportation options for low-income community members either through financial contributions or, in the case of some of the students, donating their infrequently used student transit passes. We also found the positive effect of recognition on donati… Show more
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