Using Augmented Reality to Enhance Aetherpet, a Prototype of a Social Game

Kwik, Febndy; Bahana, Raymond

doi:10.1016/j.procs.2015.07.566

Cited by 8 publications

(5 citation statements)

References 1 publication

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“…In the view of the economist, demand or the need for AR marketing will naturally increase the supply of AR marketing. In other words, realising the needs for AR marketing, be it for social or self-esteem (Kwik and Bahana 2015), would definitely cause a rise in the supply. The society's needs and wants would dominate the market view of AR marketing where it would only prosper with the support of the public.…”

Section: Impact Of Issue or Drivermentioning

confidence: 99%

Augmented Reality Marketing in Malaysia—Future Scenarios

Ramasamy

2018

Social Sciences

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Augmented Reality (AR) marketing is a novel and creative way to market products and services. However, there are concerns about its marketing effectiveness as it is still immature to take over the place of traditional marketing method. Hence, this study was aimed to identify the issues and drivers of employing AR, in marketing, and to study the future trend of AR marketing in Malaysia. Foresight methodology tool, the Social, Technological, Environmental, Economic, Political, and Values (STEEPV) method was used in identifying the issues and drivers of employing AR in marketing. Furthermore, an impact-uncertainty analysis was used to identify the top two drivers of the subject. The top two drivers identified were the "need for interrelation between the virtual and the real word" and "technological knowledge generation" with the highest statistical mean vote for impact and uncertainty, respectively. The development of scenario analysis was constructed in correspondence with the top two drivers which gave insights into the four alternative possibilities in the time horizon of 5 to 10 years. The drivers must coexist in order to generate potential scenarios for the development and sustainability of AR marketing in Malaysia.

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Section: Impact Of Issue or Drivermentioning

confidence: 99%

Augmented Reality Marketing in Malaysia—Future Scenarios

Ramasamy

2018

Social Sciences

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“…4. Using Augmented Realitu to Enhace Aetherpet, a Prototype of a Social Game [12] Penelitian ini sama dengan penelitian sebelumnya dimana peneliti berusaha mengembangkan virtual pet menggunakan augmented reality vuforia. Dan disimpulkan augmented reality dapat dikembangkan untuk virtual pet.…”

Section: Walking Your Virtual Dog: Analysis Of Awareness Andunclassified

Tamagotchi Augmented Reality yang Dilengkapi dengan Mini Games

Armanto¹,

Sidharta²

2021

INSYST

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Pada saat ini, teknologi mobile telah berkembang dengan pesat. Dalam kesehariannya, manusia tidak dapat lepas dari handphone. Hal ini menyebabkan munculnya berbagai aplikasi dan game yang bertujuan tentu saja untuk membantu ataupun memberikan kesenangan kepada penggunanya. Saat ini perkembangan game, juga sangat pesat dan telah mencapai titik dimana berbagai jenis game dikembangkan. Tidak hanya berhenti pada perkembangan jenis game, bahkan cara bermain dari game itu sendiri juga ikut berkembang. Yang dulunya permainan mobile dilakukan secara virtual, saat ini permainan sudah menyentuh area Augmented Reality (AR) dimana pemain dapat melihat benda-benda tidak nyata (buatan) dalam dunia nyata (dunia manusia). Walaupun permainan AR semakin berkembang, tetapi masih sedikit permainan AR bergenre Virtual Pet. Penelitian ini bertujuan untuk mengembangkan Permainan Virtual Pet dan mengukur tingkat kesenangan dalam memainkan permainan ini. Permainan dikembangkan dengan menggunakan Unity Game Engine dengan bantuan package AR Foundation dan penyimpanan data pada Firebase. Ujicoba akan dilakukan kepada 40 orang (pria dan wanita) pemain game yang pernah bermain virtual pet sebelumnya. Hasil akhir ujicoba menunjukan bahwa dalam segi teknis permainan berjalan dengan baik dan disukai oleh pemain akan tetapi ada sebagian pemain yang tingkat kesenangannya rendah cenderung menengah hal ini dikarenakan gambar monster yang digunakan kurang menarik dan kurangnya fitur terkait monster itu sendiri.

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“…Algunos ejemplos de aplicación en medicina se pueden encontrar en (Bernhardt et al 2017;Fischer et al 2007). Decir que aunque esta tecnología se aplica principalmente en el ámbito de los videojuegos (Kim et al 2014;Kwik and Bahana 2015) también se emplea para la elaboración de material didáctico interactivo (Jamali et al 2015).…”

Section: Introductionunclassified

Difusión Del Arte Rupestre a Través De Aplicaciones Móviles De Realidad Aumentada: Un Enfoque Práctico

Pons¹,

Lerma²

2017

Proceedings - 1st Congress in Geomatics Engineering - CIGeo

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Abstract:Rock art of the Mediterranean Basin of the Iberian Peninsula was declared World Heritage Site by UNESCO, it has an outstanding cultural value hence its dissemination is essential. Over the years, rock art paintings have been deteriorated and even some have disappeared. Consequently, it is quite difficult to recognise them in situ without experts. At this point, non-invasive and novel techniques can offer great potential, on the one hand, avoiding direct contact with the surface promoting its conservation, and on the other hand, through dissemination and analysis of these elements. One of the most promising techniques is Augmented Reality (AR). By means of AR applications, the visitor can see any kind of virtual content related to cultural heritage, through its mobile or tablet screen. Thus, any virtual content that is considered of interest can be added, offering in this way additional information that complements the real element.In this study, two approaches are presented for the rock art dissemination of the Cova dels Cavalls. The first is based on a marker recognition, which launches the application that displays an image of the motif and a descriptive text about it. In the second proposal, the camera device recognises the real image of the painting and the virtual information is overlapped. The study aims at evaluating the use of these AR techniques applied to rock art dissemination and shows the methodology for its development.Key words: Augmented Reality, Rock Art, Dissemination, Unity, ARToolkit, Mobile Applications Resumen:El Arte rupestre del arco mediterráneo de la Península Ibérica declarado Patrimonio Mundial por la UNESCO, tiene un gran valor cultural por lo que su difusión resulta esencial. Con el paso de los años, las pinturas se han ido deteriorando e incluso algunas han desaparecido. Es por ello que resulta muy difícil reconocerlas en los yacimientos sin la ayuda de expertos. Es en este punto en el que las técnicas no invasivas y más novedosas pueden ofrecer un gran potencial, no solo a la hora de evitar el contacto directo con la superficie fomentando así su conservación, sinó también por la difusión y análisis de estos elementos. Una de las técnicas más prometedoras en este sentido es la Realidad Aumentada (RA) ya que, gracias a ella, el visitante puede ver cualquier tipo de contenido virtual relacionado con el patrimonio, a través de la pantalla de su móvil o tableta. Así, todo contenido virtual que se considere de interés puede ser añadido, ofreciendo de esta manera información adicional que complementa al elemento real.En este estudio se presentan dos propuestas de RA planteadas para la difusión de las pinturas rupestres de la Cova dels Cavalls. La primera está basada en el reconocimiento de un marcador, el cual activa la aplicación mostrando al visitante la imagen 2D de uno de los motivos y un texto descriptivo del mismo. En la segunda propuesta, la cámara del dispositivo reconoce la imagen real de la pintura rupestre y superpone la información virtual. Con este estudio se preten...

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Using Augmented Reality to Enhance Aetherpet, a Prototype of a Social Game

Cited by 8 publications

References 1 publication

Augmented Reality Marketing in Malaysia—Future Scenarios

Augmented Reality Marketing in Malaysia—Future Scenarios

Tamagotchi Augmented Reality yang Dilengkapi dengan Mini Games

Difusión Del Arte Rupestre a Través De Aplicaciones Móviles De Realidad Aumentada: Un Enfoque Práctico

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