2008
DOI: 10.1177/1524839907302737
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Using a Participatory Four-Step Protocol to Develop Culturally Targeted Cancer Education Brochures

Abstract: Native Hawaiians have a high cancer burden, but few culturally targeted cancer education brochures exist. The authors followed a participatory four-step protocol, involving more than 200 health providers and clients, to develop and test culturally targeted brochures on skin, oral, cervical, prostate, and testicular cancers. The final products featured Hawaiian faces, scenes, words, and activities. They proved more attractive than existing materials, in particular to younger Hawaiians, and posttests suggested g… Show more

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Cited by 17 publications
(22 citation statements)
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“…This research also better illuminates health information needs, health literacy, and health communication challenges among rural Native Hawaiian and Filipino women, supporting existing research [8, 10] and programs [9, 15] that seek to improve cancer knowledge and address cancer disparities among these populations. Health literacy is useful to consider.…”
Section: Discussionsupporting
confidence: 67%
See 1 more Smart Citation
“…This research also better illuminates health information needs, health literacy, and health communication challenges among rural Native Hawaiian and Filipino women, supporting existing research [8, 10] and programs [9, 15] that seek to improve cancer knowledge and address cancer disparities among these populations. Health literacy is useful to consider.…”
Section: Discussionsupporting
confidence: 67%
“…Also, little is known about this topic from the perspectives of individuals from these distinct cultures, although it is critical to understand cultural context in cancer education efforts [7]. Previous research with Native Hawaiians and Filipinos in Hawai’i suggests that these groups have distinct preferences regarding health information dissemination in general and specifically in relation to cancer screening [8, 9, 10]. Greater knowledge of health information challenges and preferences among Native Hawaiians and Filipinos can help improve and tailor cancer education for these vulnerable ethnic groups.…”
Section: Introductionmentioning
confidence: 99%
“…2734 CBPR methods also informed the development of health education materials and interventions that were attractive to and welcomed by the community. 18,25,30,35–38 Many CNPs successfully employed community members in intervention delivery. 3945 …”
Section: Resultsmentioning
confidence: 99%
“…Elements from other brochures that were particularly attractive were bulleted points, pictures, testimonials, vivid colors, and an immunization chart. Also, as reflected in other studies, parents wanted a brochure tailored to the local population, reflecting local faces in the photos and voices in the testimonials [3233]. This brochure can supplement a physician’s recommendation and address HPV knowledge barriers.…”
Section: Discussionmentioning
confidence: 99%