Use of Urban Air Mobility Technology in the Field of Tourism and Recreation

Abstract

UAM technologies, also known as the flying car, which is shown as the future of aviation, are planned to be used in the field of recreation and tourism in the near future. Therefore, in this study, the attitudes of leisure participants towards the acceptance and use of urban air mobility (UAM) technologies in the field of tourism and recreation were examined in terms of socio-demographic variables. 270 leisure participants participated in the research. Data were collected with the Urban Air Mobility Acceptance and Use Model Scale. As a result, a statistically significant difference was found between the variables of gender, age and education level and the sub-dimensions of the UAM scale. There was no statistically significant difference between the monthly total income, flight purpose and flight frequency variables and the sub-dimensions of the UAM scale. In addition, the study is one of the few examples in the literature.

Exploring AAM Acceptance in Tourism: Environmental Consciousness’s Influence on Hedonic Motivation and Intention to Use

“…When individuals are among a group with similar values, they tend to align their behavior with the collective, while EC significantly affects HM, indicating that environmentally conscious tourists experience greater enjoyment when destinations advocate sustainable development, consistent with Yavas's [52] findings. As demonstrated in studies by TEZ et al [19] and Emekci [40], individuals with environmental awareness are more likely to engage in environmentally conscious behaviors. HM significantly influences IU, prompting environmentally conscious tourists to choose eVTOL travel.…”

“…Table 1 summarizes research related to the fields of AAM, tourism and environmental protection. Both the academic and industry communities envision AAM applications in urban settings, including commuting at various distances above the city [15], airport shuttle services [17], and tourism sightseeing [19]. However, Fu's predictions indicate that the modal share of AAM in various commuting modes at different distances never exceeds 1.3% [15], and the economic benefits of AAM in airport shuttle services are not very promising [17].…”

“…Based on the above research, TEZ et al [19], Yavas et al [52], and others focused on analyzing the application of AAM in leisure and entertainment. Environmental consciousness (EC) was introduced into TAM and was found to significantly influence user intention to use.…”

“…Some studies [81,82] demonstrate that EC significantly influences users' perceived usefulness of eVTOLs. Researchers [19,81] have proved the influence of EC on users' willingness to use eVTOLs for pleasure, while a study by Abou Kamar [39] showed that respondents' SN affected their EC. Therefore, we hypothesize the following: H8.…”

“…We recognize that applying eVTOL in the tourism consumer market may be a promising option. Transportation is an essential aspect of tourism, and research suggests that tourists traveling to and within destinations are potential users of eVTOL [19]. Surveys indicate that tourists arriving at destinations using different modes of transportation exhibit distinct consumption patterns [20][21][22].…”