“…Patients were also drawn positively to CM for a number of other reasons including: attraction to the perceived notion of CM as a holistic method of health care [ 55 , 56 ]; the ability to use CM as a preventive therapy [ 27 , 50 , 53 , 57 , 58 ]; and the therapeutic value of CM as an adjunctive therapy to conventional medicine [ 50 , 53 ]. Other drivers amongst patients using CM centred on the perceived alignment of CM with the individual’s personal belief system [ 59 ], the perception of CM as safe [ 60 ], the ability for CM to provide hope [ 61 ] or a sense of patient control over their treatment [ 50 , 62 , 63 ], and a perception that CM practitioners are more supportive towards their health compared to other health professionals [ 27 , 64 ]. Within subpopulations with chronic health conditions, CM use was linked to reducing side effects from conventional medicine, dissatisfaction with standard care and to assist in disease management [ 28 , 39 , 41 , 46 , 53 , 56 , 61 , 65 , 66 ].…”