Usage of digital library services during COVID-19 pandemic: a study of Indian Institutes of Management (IIMs)

Ansari, Anam; Pm, Naushad Ali

doi:10.1108/dlp-10-2022-0083

Cited by 4 publications

(1 citation statement)

References 20 publications

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“…As a result, an attempt was made to highlight certain key pro-founding research relevant to the current investigation. There is a plethora of studies highlighting the patronage of social media tools for marketing avenues of libraries (Ansari and PM, 2023;Sujood et al, 2023;Khavidaki et al, 2023;Khomo et al, 2023;Clark, 2021). Clark (2021) demonstrated that marketing can increase the visibility of various library services.…”

Section: Review Of Literaturementioning

confidence: 99%

The current research landscape in digital marketing scientific literature in libraries: exploration through performance and science mapping

Wani

2023

DLP

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Purpose This study aims to analyse and understand the current state of research in the field of digital marketing in “library and information science”. Design/methodology/approach This study used a “bibliometric research design.” A lexical title search was used to obtain the required data set for executing this study, and a comprehensive “indexing and abstracting” database, Web of Science, was used as a data harvesting source. Louvain’s clustering algorithm was used for network metrics. Findings The findings revealed that research productivity and impact have grown considerably over time, indicating significant attention towards digital marketing research in library and information science (LIS). Moreover, the results showed that the overall author collaboration patterns were weak, hence creating room for development in the author’s collaboration patterns. Practical implications The current study could be very beneficial in providing a comprehensive and up-to-date overview of the “digital marketing” research field scholarly output in LIS, which can be used by researchers, practitioners and policymakers to guide their work and make informed decisions. Originality/value The originality of this bibliometric study lies in its comprehensive and up-to-date analysis of the current state of research in the field of “digital marketing” in LIS. This study provides a unique and in-depth understanding of the key authors, venues and papers in the field, as well as the trends and patterns in the research.

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Section: Review Of Literaturementioning

confidence: 99%

The current research landscape in digital marketing scientific literature in libraries: exploration through performance and science mapping

Wani

2023

DLP

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Digital libraries for minor languages in India: frameworks for addressing absences in policy and governance

Wadhwa

2024

DLP

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Purpose Given that Indian languages in general are under-represented on the internet and that languages of minority linguistic groups find very little space on digital platforms, it is imperative for institutions such as libraries to cater to smaller communities and their educational needs while also reaching out to them in their own languages. This study aims to deliberate on strategies for enlisting community support for gathering diverse learning resources in different languages and for enlisting participation in activities such as crowdsourcing in initiatives such as annotations and transliteration. Design/methodology/approach This paper calls for interventions that imagine and create infrastructure for the flourishing of smaller libraries that can draw from and feed into large-scale national and international libraries. Offering a conceptual framework to rethink the country’s approach toward minor languages, it first offers an overview of policies and initiatives relevant to the concerns of minor languages in digital libraries in India. Based on the policy analysis, it then goes on to suggest starting points for policy designers and custodians of libraries to help them work toward better representation of languages in their resources. Findings The existing frameworks analyzed here for the greater or representation of minor Indian languages reveal a culture of silence toward the issue of language. With some advocacy, these frameworks can be mined to craft different ways that are critical not just for enriching libraries but also for preservation of cultural heritage of the communities concerned, thus adding a larger social dimension to the question of access. Originality/value While a lot of socio-political discourse on minority languages in India exists, this study pushes for their bearing on digital libraries, educational frameworks and cultural heritage.

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Workplace reflections of librarians in India during the COVID pandemic

V.S.,

Sudhakaran

2023

GKMC

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Purpose Covid-19 pandemic created a series of challenges for all professions, and libraries and library professionals were not spared. This study aims to attempt to analyze how qualified library professionals in India responded to the pandemic period and seeks their opinion on their preference for the job sector, activities and the challenges they faced during the pandemic. Design/methodology/approach The study is based on a quantitative survey method using simple random sampling technique. A structured Google forms questionnaire was used to collect the data. In total, 169 qualified professionals, working in different LIS areas, and a few nonworking professionals participated in the survey. The data were collected and analyzed using MS Excel, and statistical tests were done. Findings The major challenges include lack of proper equipment and official digital records, comfortable work environment, poor internet connection and over work load. Majority wish to work in the government rather than the private sector. The participants believe that Covid has affected employment opportunities. Despite the challenges, library professionals are satisfied with the profession and were actively engaged in the learning process. Research limitations/implications The challenges faced by the LIS profession during the post Covid era should be examined by professional bodies and organizations and should ensure extensive human resources development in different LIS sectors and stress the need to implement better services to society with a better digital experience. Originality/value The study explores how qualified library professionals from India have coped with the Covid pandemic and seeks to identify challenges in post-Covid LIS employment. To the best of the authors’ knowledge, this study is the first of its kind concerning work reflections of library professionals in India since the pandemic.

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Usage of digital library services during COVID-19 pandemic: a study of Indian Institutes of Management (IIMs)

Cited by 4 publications

References 20 publications

The current research landscape in digital marketing scientific literature in libraries: exploration through performance and science mapping

The current research landscape in digital marketing scientific literature in libraries: exploration through performance and science mapping

Digital libraries for minor languages in India: frameworks for addressing absences in policy and governance

Workplace reflections of librarians in India during the COVID pandemic

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