The study of identity and social movements has been heavily influenced by the symbolic interactionist perspective, which stresses the active construction of meaning in human interaction. Thus, scholars recognize that the identities that are relevant to social movements are not simply pre‐existing sets of characteristics that individuals bring with them to the mass march or meeting hall; instead, these identities are actively created, debated, and sometimes even unmade and established anew in the course of collective action. Of course, all of this activity takes work. The concept of
identity work
in social movements therefore refers to all the work involved in creating, displaying, and managing the identities that are relevant to collective action. The term is borrowed from Snow and Anderson's (1987) discussion of identity work among the homeless, which demonstrates the ways in which homeless people construct and maintain positive personal identities that are distinct from the negative labels assigned to them by the public. It is also related to Hochschild's (1979, 1983) concept of “emotion work,” which references the management of emotion in accordance with social norms about the situationally appropriate display of feelings.