Understanding The Typical Vacations Of U.S. Southern Travelers

Abstract

This paper investigates important factors associated with vacation decisions made for typical vacations by U.S. southern travelers, an area given minimal focus in the marketing tourism literature. The paper effectively identifies key vacation influences to leisure travel which include distance, group size, vacation length, lead time, education level, income level, and age. Additionally, the paper identifies nine unique types of southern vacation travelers using a cluster analysis approach. Ultimately, the paper offers a richer understanding of the pertinent factors influencing vacation decisions—particularly for individuals in the U.S. Southern region.

Households’ Net Financial Wealth as a Determinant of Tourism Demand Cycles: Evidence from US Travel to Selected Caribbean Destinations

“…The study looked at a time horizon between 1 and 12 months, mainly corresponding with a study by Hill (2016), who found that 91.5% of all respondents had a planning time varying between 2 weeks and 12 months. To determine which lag is relevant, the author applied a Stepwise Least Squares Estimation procedure, using the combinatorial method.…”