2011
DOI: 10.7763/ijtef.2011.v2.94
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Understanding the Strategic Organization Propensity Through “Managerial Discussion and Analysis”

Abstract: Abstract-The objective of this work is to investigate the content analysis methodology in the strategic propensity such as explorative/exploitative behavior. After theoretical analysis on the meaning and definition of exploitation and exploration, the authors have applied the content analysis methodology to a practice case. The conclusion is that the qualitative content analysis is a good methodology to study the strategy propensity having the same results of the other methodologies used in the strategy resear… Show more

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Cited by 1 publication
(1 citation statement)
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References 38 publications
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“…Content analysis has been described as the collection, organization and structuring of information in a standardized format that enables the analysis and drawing of inferences from information to find meaning (GAO, 1996;Stemler, 2001). Historically, content analysis has been applied to investigate the existence or absence of concepts contained in a series of data in the social sciences and health studies (Pisano et al, 2011) and to identify trends that later become the basis of a survey. Thus, when the data under consideration is textual and the evaluations lead to useful comparisons; content analysis is a good approach (Stemler, 2001).…”
Section: Methodsmentioning
confidence: 99%
“…Content analysis has been described as the collection, organization and structuring of information in a standardized format that enables the analysis and drawing of inferences from information to find meaning (GAO, 1996;Stemler, 2001). Historically, content analysis has been applied to investigate the existence or absence of concepts contained in a series of data in the social sciences and health studies (Pisano et al, 2011) and to identify trends that later become the basis of a survey. Thus, when the data under consideration is textual and the evaluations lead to useful comparisons; content analysis is a good approach (Stemler, 2001).…”
Section: Methodsmentioning
confidence: 99%