2021
DOI: 10.37231/jmtp.2021.2.1.90
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Understanding the Determinants of Wearable Fitness Technology Adoption and Use in a Developing Country: An Empirical Study

Abstract: On account of slow adoption rate of Wearable Fitness Technology (WFT), the device designers need to comprehend the determinants behind the adoption and use of WFT. Which antecedents affect the intention of WFT wearers remains unclear and a brainteaser for designers, especially in developing countries. This study, therefore, examined the factors liable to influence the WFT users in a developing country using the extended ‘Unified Theory of Acceptance and Use of Technology’ (UTAUT2) model and ‘Perceived Reliabil… Show more

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Cited by 3 publications
(3 citation statements)
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“…This study is related to the current research as it provides a framework to investigate the awareness and adoption of wearable technologies amongst Gen-Z consumers in Lagos State, Nigeria. Barua and Barua (2021) investigated the factors responsible for the adoption of wearable fitness technologies in developing countries. The study used the extended Unified Theory of Acceptance and Use of Technology (UTAUT2) model to explain the crux of the study.…”
Section: Review Of Empirical Studiesmentioning
confidence: 99%
“…This study is related to the current research as it provides a framework to investigate the awareness and adoption of wearable technologies amongst Gen-Z consumers in Lagos State, Nigeria. Barua and Barua (2021) investigated the factors responsible for the adoption of wearable fitness technologies in developing countries. The study used the extended Unified Theory of Acceptance and Use of Technology (UTAUT2) model to explain the crux of the study.…”
Section: Review Of Empirical Studiesmentioning
confidence: 99%
“…This study is related to the current research as it provides a framework to investigate the awareness and adoption of wearable technologies amongst Gen-Z consumers in Lagos State, Nigeria. Barua and Barua (2021) investigated the factors responsible for the adoption of wearable fitness technologies in developing countries. The study used the extended Unified Theory of Acceptance and Use of Technology (UTAUT2) model to explain the crux of the study.…”
Section: Review Of Empirical Studiesmentioning
confidence: 99%
“…According to the research of Pizzo et al [13], based on qualitative analyses in which the influence of WFT (using MYZONE technology) on employees' and members' perceptions of service experience was examined, service experience could be enhanced via increased social interaction, gamification, and accountability. The use of WFT within scientific literature is receiving attention, with the intention to use being assessed using the extended 'Unified Theory of Acceptance and Use of Technology' (UTAUT2) model, demonstrating that facilitating conditions and habitus are the most influential factors in the continued use of WFT [14]. A recent study explored the drivers behind sports technology use and found differences according to sport type (dynamic/non-dynamic) and motivation (intrinsic or extrinsic) regarding sports technology use, where the perceived characteristics of the technology mediate between context and intention to use [15].…”
Section: Introductionmentioning
confidence: 99%