“…Specifically, technology trend monitoring is mostly undertaken by the R&D group followed by CEOs and experts. Undeniably, because R&D is responsible for the development of new products and services, it explains their active involvement in the monitoring of technology trends (Kyakulumbye & Pather, 2021;Yoo, Lee & Jun, 2018). Empirically, Ghanaian SMEs' management structure will power to CEOs (Quartey, Turkson, Abor, & Iddrisu, 2017), and this explains why they rank higher behind R&D concerning technology trend monitoring.…”