“…Thus, it can be concluded that currently employed drought and water scarcity management options in England and Wales rely significantly on restricting water use in times of drought and are therefore, with the exception of elements of drought plans and WRMPs, potentially too focused on thinking about water scarcity in the context of actual drought events. Given the large number of drought and water scarcity management options identified in the literature review that focus on proactive measures such as the ones represented in the "Valuing water/ attitudes" box or "Land use planning" box, English and Welsh water companies are missing out on current trends in drought and water scarcity 3 Water Resources Management Plans (Dee Valley Water, 2013;Peel Water Networks, 2013;Affinity Water, 2014;Anglian Water, 2014;SSE Water, 2014a;Bristol Water, 2014;SSE Water, 2014b;Cambridge Water, 2014;Cholderton and District Water, 2014;Essex and Suffolk Water, 2014;Northumbrian Water, 2014;Portsmouth Water, 2014;SES Water, 2014;Severn Trent, 2014;South East Water, 2014;South Staffs Water, 2014;South West Water, 2014;Southern Water, 2014;Thames Water, 2014;Veolia Water Projects, 2014;Welsh Water, 2014;Wessex Water, 2014;Yorkshire Water, 2014;Sembcorp Bournemouth Water, 2015; United Utilities, 2015) management that could potentially be beneficial and shift the emphasis away from measures that are too focused on thinking about water scarcity in the context of actual drought events.…”