Under What Conditions Do the News Media Influence Corporate Reputation? The Roles of Media Dependency and Need for Orientation

Einwiller, Sabine; Carroll, Craig E.; Korn, Kati

doi:10.1057/crr.2009.28

Cited by 133 publications

(84 citation statements)

References 30 publications

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“…For example, Islam andDeegan (2010) noted how inflation is an obtrusive issue because members of the public become aware of it every time they go to the store; they do not need the media to report statistics to realize inflation affects them. On the other hand, unobtrusive issues include foreign events which the public cannot experience or know without the media functioning as a conduit (Einwiller et al 2010;Zucker 1978). Islam and Deegan (2010) and Einwiller et al (2010) argue that the media's agenda-setting effect is most apparent in relation to unobtrusive events such as CSR.…”

Section: Literature Reviewmentioning

confidence: 99%

The Emergence, Variation, and Evolution of Corporate Social Responsibility in the Public Sphere, 1980–2004: The Exposure of Firms to Public Debate

Lee

Carroll

2011

J Bus Ethics

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This study examined the emergence of corporate social responsibility (CSR) as a public issue over 25 years using a content analysis of two national newspapers and seven regional, geographically-dispersed newspapers in the U.S. The present study adopted a comprehensive definition encompassing all four CSR dimensions: economic, ethical, legal, and philanthropic. This study examined newspaper editorials, letters to the editor, op-ed columns, news analyses, and guest columns for three aspects: media attention, media prominence, and media valence. Results showed an increase in the number of opinion pieces covering CSR issues over the 25-year period. The prominence of each of the four CSR dimensions varied over time. Each of the four CSR dimensions had its moment of media prominence when it was more important than the other dimensions. The most prevalent valence of the opinion pieces was negative; the volume of negative pieces increased over the 25 years, whereas the number of opinions with positive, neutral, and mixed tones showed little change over time. The study concludes by tracing the implications of the role of the news media for business ethics research.

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Section: Literature Reviewmentioning

confidence: 99%

The Emergence, Variation, and Evolution of Corporate Social Responsibility in the Public Sphere, 1980–2004: The Exposure of Firms to Public Debate

Lee

Carroll

2011

J Bus Ethics

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“…Koehn and Ueng's study (2010) can be usefully linked to studies of the relationship between philanthropy and commercial PR, which stress how vital the news media is in constructing the reputations of business leaders, especially perceptions of their social or environmental responsibility (Einwiller et al 2010). Corporate philanthropists may also benefit from making contact with other powerful individuals and groups through their giving (Spedding 2009).…”

Section: Theoretical Frameworkmentioning

confidence: 99%

Foundation-funded Journalism, Philanthrocapitalism and Tainted Donors

2018

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This is the accepted version of the paper.This version of the publication may differ from the final published version. Not-for-profit news organisations are increasingly funded by private foundations, supported by wealthy entrepreneurs. This raises a range of ethical dilemmas for journalists, which are particularly serious when their donors are alleged to have been involved in unethical or illegal activities. Although this is a relatively common occurrence in the non-profit sector, so far there has been no critical discussion of these issues in relation to foundation-funded journalism. In this article, we interrogate a rich and detailed case study of the relations between a nonprofit news organisation and a donor accused of being involved in a massive, international fraud scandal. We document how the news outlet justified their acceptance of this donor's money; the defensive strategies they used to protect their reputation, organisational values and editorial freedom; and the conditions that ultimately led to journalists parting ways with the foundation. In so doing, we draw on ideas about philanthrocapitalism, stakeholders and resource dependence in order to develop Dunn's (2010) model of how nonprofits respond to "tainted" donors. Permanent repository link

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“…This theory links media agenda (object salience in terms of media coverage of the object and its attributes) to public agenda (object salience and object-related perceptions and attitudes in the public). This well-established body of research shows that, in order to be affected by content, people must be exposed to and interested in that content (Weaver et al, 2004;Einwiller et al, 2010). Besides, in order to become relevant, the content to which people are exposed must be perceived as credible (Metzger et al, 2003;Flanagin and Metzger, 2000;Warnick, 2004;Kiousis, 2006).…”

Section: Premisementioning

confidence: 99%

“…The first content analysis will be performed at T1 on content available before the first survey (time frame to be decided); different studies propose different time frames ( see Einwiller, 2010). It will deal with a small sample of online content and conversations regarding the 100 top corporations.…”

Section: Data Collection and Quantitative Analysismentioning

confidence: 99%

See 1 more Smart Citation

Social media impact on corporate reputation: Proposing a new methodological approach

Mandelli

Cantoni

2010

Cuadernos.info

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The aim of this paper is to propose a new theoretical and methodological approach to the study of how social media conversations influence corporate reputation, beyond the current practices based on social media monitoring. The approach proposes to build a multi-level model of the relationship between online communication and corporate reputation, in line with the research tradition on media effects developed within the agenda-setting theoretical perspective when applied to the study of complex social and cultural phenomena (McCombs et al., 1997;Weaver et al., 2004). This approach is also consistent with research practices in the field of reputation management and public relations

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Under What Conditions Do the News Media Influence Corporate Reputation? The Roles of Media Dependency and Need for Orientation

Cited by 133 publications

References 30 publications

The Emergence, Variation, and Evolution of Corporate Social Responsibility in the Public Sphere, 1980–2004: The Exposure of Firms to Public Debate

The Emergence, Variation, and Evolution of Corporate Social Responsibility in the Public Sphere, 1980–2004: The Exposure of Firms to Public Debate

Foundation-funded Journalism, Philanthrocapitalism and Tainted Donors

Social media impact on corporate reputation: Proposing a new methodological approach

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