This study aims to identify the most important motives and factors that drive students to choose a university. What are the factors that influence students in choosing a university, what are the opinions of students in determining the order of the most important factors in choosing a university, and does the gender of students have a relationship and influence on the reasons for choosing a university. Furthermore, to determine the most important factors for choosing a university in terms of gender. For this purpose, I used a questionnaire form to collect a data from 425 students at Erbil Polytechnic University in 2023 using a simple random sampling method. SPSS version 24 was analyzed using descriptive statistics to analyze the data and (chi-square) to determine the difference between the male and female students’ attitudes. In this regard, factor analysis was used to order the most important factors. Accordingly, it is revealed that the most important factors for choosing a university are the university reputation, the relationship between the department and university with labour market, Advice and suggestions of others, and Treatment of employees and faculty members. It is uncovered that females are more influenced than males by the prosperity of the cities around the university and doing cultural activities at the university.