Twittering for Earth: A Study on the Impact of Microblogging Activism on Earth Hour 2009 in Australia

Cheong, Marc; Lee, Vincent

doi:10.1007/978-3-642-12101-2_13

Cited by 24 publications

(15 citation statements)

References 7 publications

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“…Works like Campbell [6], Kazakova [15] and Cheong [7] have focused on analysing the characteristics of the climate change social media campaigns, including previous editions of EH, and the mechanisms used to engage with the public during these campaigns. The work of Fernandez [12] complements these by studying the effect of some of those mechanisms and their impact on public engagement.…”

Section: Awareness and Engagementmentioning

confidence: 99%

Talking climate change via social media

Fernández

Piccolo

Maynard

et al. 2016

Proceedings of the 8th ACM Conference on Web Science

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While individual behaviour change is considered a central strategy to mitigate climate change, public engagement is still limited. Aiming to raise awareness, and to promote behaviour change, governments and organisations are conducting multiple pro-environmental campaigns, particularly via social media. However, to the best of our knowledge, these campaigns are neither based on, nor do they take advantage of, the existing theories and studies of behaviour change, to better target and inform users. In this paper we propose an approach for analysing user behaviour towards climate change based on the 5 Doors Theory of behaviour change [19]. Our approach automatically identifies five behavioural stages in which users are based on their social media contributions. This approach has been applied to analyse the online behaviour of participants of the Earth Hour 2015 and COP21 Twitter movements. Results of our analysis are used to provide guidelines on how to improve communication via these campaigns.

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Section: Awareness and Engagementmentioning

confidence: 99%

Talking climate change via social media

Fernández

Piccolo

Maynard

et al. 2016

Proceedings of the 8th ACM Conference on Web Science

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“…Other similar analyses have been performed on social media data. For example, Cheong and Lee [23] studied the impact of social media on Earth Hour 2009 and found a direct correlation between high social media activism and reduced energy usage. Rowe and Alani [24] studied the role of engagement dynamics across different social media platforms, defining features which were indicative of strong social media engagement; we have used some of these in our experiments to measure political engagement, as discussed in Section VIII.…”

Section: Related Workmentioning

confidence: 99%

Understanding climate change tweets: an open source toolkit for social media analysis

Maynard

Bontcheva

2015

Advances in Computer Science Research

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Collective awareness about climate change is an ongoing problem because there is such a wealth of information available, which can be confusing, contradictory and difficult to interpret. In order to help citizens understand environmental concerns, and to help organisations better inform and target interested people with campaigns, we have developed an open source toolkit to analyse social media data on the topic of climate change. The toolkit comprises methods for extracting, aggregating, and visualising actionable knowledge, based on automatic analysis of large volumes of text. The key terms, topics and sentiments expressed in online discussions are extracted, along with key indicators of climate change, and are stored in a semantic search tool, which enables complex searches over the huge volumes of data. We describe a scenario using the toolkit to gain insights from a large collection of political tweets, showing how we can analyse this dataset for understanding engagement of the public with respect to the topic of climate change.

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“…For example, satellite images have a low temporal frequency, and more importantly, they only give a birds'-eye view of an actual event. For instance, nowadays, floods can be detected in satellite images (St-George seen from NASA MODIS satellite 3 ) as shown in Figure 1, but it becomes difficult to understand the impact of the event on the people living in the area, both from practical and societal view point.…”

Section: Introductionmentioning

confidence: 99%

“…Moreover, as demonstrated in [12], there are many situations in which news agencies could not provide information at all or in time, about emergency situations, simply due to the unavailability of reporters in the area. In such cases, social media plays an important role [3].…”

Section: Introductionmentioning

confidence: 99%

The JORD System

Ahmad

Riegler

Riaz

et al. 2017

Proceedings of the 2017 ACM on International Conference on Multimedia Retrieval

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Being able to automatically link social media information and data to remote-sensed data holds large possibilities for society and research. In this paper, we present a system called JORD that is able to autonomously collect social media data about technological and environmental disasters, and link it automatically to remote-sensed data. In addition, we demonstrate that queries in local languages that are relevant to the exact position of natural disasters retrieve more accurate information about a disaster event. To show the capabilities of the system, we present some examples of disaster events detected by the system. To evaluate the quality of the provided information and usefulness of JORD from the potential users point of view we include a crowdsourced user study.

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Twittering for Earth: A Study on the Impact of Microblogging Activism on Earth Hour 2009 in Australia

Cited by 24 publications

References 7 publications

Talking climate change via social media

Talking climate change via social media

Understanding climate change tweets: an open source toolkit for social media analysis

The JORD System

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