We investigate phase transitions in the Ising model and the ANNNI model in transverse field using the interface approach. The exact result of the Ising chain in a transverse field is reproduced. We find that apart from the interfacial energy, there are two other response functions which show simple scaling behaviour. For the ANNNI model in a transverse field, the phase diagram can be fully studied in the region where a ferromagnetic to paramagnetic phase transition occurs. The other region can be studied partially; the boundary where the antiphase vanishes can be estimated.