TÜRKİYE’DE SAĞLIK TURİZMİ SWOT ANALİZi

Abstract

The healthcare sector plays an important role both in terms of function and contribution to the country's economy both in Turkey and in the World. Increasing service alternatives due to the technological improvement and recently emerged diseases, and the increase in the elder population brought competition and alternative treatment options. The ease of communication and transportation brought many factors that affect tourism in the field of healthcare. In the study, the healthcare in Turkey and in the world was examined, the types of healthcare tourism and the factors that triggered it were tried to be explained. In the world and in Turkey healthcare tourism policies, patient statistics from abroad, number of patients, public and private sector distributions of these numbers are summarized in the inventory of health tourism. The data in the world and Turkey will be analyzed, Swot analysis will be used to determine the situation for Healthcare tourism, which is of great importance in the world and in Turkey and the results will be given. These results have been aimed to create a point of view on the new and developing sector of research in the world and in Turkey.

Türkiye’nin Sağlık Turizmi Pazar Payını Arttırıcı Stratejilerin Bulanık AHP Yöntemi Kullanılarak Geliştirilmesi

“…Türkiye'nin Sağlık Turizmi Pazar Payını Arttırıcı Stratejilerin Bulanık AHP Yöntemi Kullanılarak Geliştirilmesi Yeter DEMİR USLU 1 , Erman GEDİKLİ 2 , Emre YILMAZ 3 , Ayşegül ÇİÇEK 4 , Mervenur KARATAŞ 5 , Seda AYDIN 6…”

“…Terrorist incidents in the country The lack of medical personnel and facilities. Import of health equipment (external dependency) Inadequate agreements with international insurance companies and lack of coordination Kılıçarslan, 2019 Kidnapped educated young interns (trained) Foreign language education is weak, and the number of staff who speak the language less. The cooperation of the state, NGOs and sector representatives in tourism is not fully established.…”

“…It is a powerful and tool to solve complex decision problems. It solves problems by turning into hierarchical structures through pairwise comparisons Saaty, describes respondents' feelings as exact numbers (1,3,5,7,9). 28 Although AHP is an extensive tool, it has some drawbacks.…”

“…These as well as worldwide resounding success in recent years in organ transplants done and the potential of health tourism in Turkey to reach the point of taking place among the national strategic plans is also the driving force. 2,[4][5][6][7][8][9] Besides the positive factors transferred here to Turkey for health tourism it is also inadequate and aspects to be developed. In this context, it is aimed to determine the factors that can be considered as negative in terms of health tourism competitiveness and to determine which strategies should be developed primarily with multi-criteria decision-making methods.…”

Sağlık Turizminin Geliştirilmesinde Sağlık Bakanlıklarının Koordinatör Kuruluşları: Türkiye, Malezya ve Güney Kore Karşılaştırması

“…Bunların yanı sıra son yıllarda dünya çapında ses getiren başarılı organ nakillerinin yapılması ve sağlık turizminin ulusal stratejik planlar arasında yer alması Türkiye'nin potansiyeline ulaşma noktasında ayrıca itici güçtür. [9][10][11][12][13][14][15] Yakın uçuş mesafesi, uygun tedavi ücretleri, hizmet kalitesi, son teknoloji ile donanmış hastaneler, bekleme sürelerinin az olması, sosyal dokudaki benzerlikler ve cazip gelen turistik faaliyetler hasta hareketliliğinin yoğun olduğu ülkeler Türkiye'yi tercih etmektedir. Ancak en bariz etken yaşadıkları ülkelere kıyasla sağlık hizmetin maliyetinin çok düşük olmasıdır.…”