“Trouble in Paradigm” and the Social Norms Approach to Violence Prevention

Orchowski, Lindsay M.

doi:10.1177/1077801219872561

Cited by 39 publications

(28 citation statements)

References 30 publications

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“…The stronger positive association between injunctive versus descriptive norms and personal acceptance of SV and RA observed in the current study suggests that providing information about misperceptions of peers’ acceptance of violence, rather than misperceptions of how often peers actually engage in violence, may be a more effective strategy for eliciting positive changes in personal attitudes related to SV and RA. This notion is also consistent with the broader body of literature on the use of social norms approaches in violence prevention programs, which has demonstrated that misperception correction is effective in changing behavior (Orchowski, 2019).…”

Section: Discussionsupporting

confidence: 86%

The Prospective Influence of Perceived Social Norms on Bystander Actions Against Sexual Violence and Relationship Abuse: A Multiple Mediation Model

Mulla

Haikalis

Orchowski

et al. 2020

J Interpers Violence

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The present study assessed support for an innovative model of the direct and indirect paths through which perceived peer norms regarding the prevalence and acceptability of sexual violence (SV) and relationship abuse (RA) may influence the decisional process leading to bystander intervention. Analyses included baseline and 6-month follow-up data collected from a large sample of high school students ( N = 2,303) across 27 schools in the Northeastern United States. Path analyses were conducted to test a multiple mediation model of the direct and indirect associations among the sequential predictors of perceived descriptive and injunctive norms, personal attitudes, abuse perceptions, risk recognition, and dependent measures of bystander behaviors at baseline and 6-month follow-up. Higher perceptions of the prevalence (descriptive norms) and acceptability (injunctive norms) of SV and RA among peers were associated with more accepting personal attitudes toward SV and RA, which were associated with lower abuse perceptions and risk recognition. Furthermore, lower abuse perceptions and risk recognition were associated with decreases in bystander behaviors at both time points. Mediational analyses revealed several significant indirect paths through which higher perceptions of descriptive and injunctive norms contributed to decreases in bystander behavior. Findings provide novel evidence of the prospective influence of perceived norms on bystander intervention behavior in situations of SV and RA.

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Section: Discussionsupporting

confidence: 86%

The Prospective Influence of Perceived Social Norms on Bystander Actions Against Sexual Violence and Relationship Abuse: A Multiple Mediation Model

Mulla

Haikalis

Orchowski

et al. 2020

J Interpers Violence

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“…WiseGuyz is typically offered in school-based settings during instructional time, but a condensed version is also offered in a variety of community-based settings (e.g., youth justice settings). Like many gender-transformative interventions ( Dozois & Wells, 2020 ; Orchowski, 2019 ), the program supports participants to critically examine and explore injunctive social norms related to gender and masculinity as a group and as individuals, and then take action to create and negotiate new norms for themselves, their peers, and their communities. Since achieving gender equity also requires larger structural change ( Dworkin & Barker, 2019 ; Hollander & Pascoe, 2019 ), WiseGuyz discussions and activities are also guided by intersectional feminism ( Carastathis, 2014 ).…”

Section: Introductionmentioning

confidence: 99%

“To Be a Guy Is to Be Human”: Outcomes of the WiseGuyz Program Through Photo-Based Evaluation

Exner‐Cortens

Wright

Bavel

et al. 2020

Health Promotion Practice

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Gender-transformative approaches (i.e., approaches that support male-identified individuals to critique and resist stereotypical male gender role norms that negatively affect health and well-being) are increasingly recognized as a key health promotion strategy. However, there is limited evidence to date on gender-transformative interventions for male-identified adolescents. In addition, given the dynamic and socially constructed nature of gender, methods beyond quantitative data collection are needed to gain a holistic understanding of promising gender-transformative health promotion approaches. One newer method to capture lived experiences with adolescents is photo-based evaluation, where youth program participants take pictures to represent their knowledge, attitudes, and/or behaviors before and after a program. The present study presents findings from the photo-based evaluation of a gender-transformative health promotion program called WiseGuyz. WiseGuyz is offered to mid-adolescent, male-identified youth in school and community settings, and is designed to promote mental and sexual health and prevent violence. Six youth photographers from a rural Canadian setting took part in this evaluation, taking photos to represent what being a guy in their world meant before and after WiseGuyz. Youth then participated in an individual visual storytelling interview and a group-based photovoice process. Key themes in relation to masculinities that emerged from these data were around changes to (1) social norms and (2) emotionality following program participation, and the need for a safe program space to support these changes. This study adds to literature demonstrating the promise of gender-transformative approaches with adolescents, with implications for future health promotion research and practice with male-identified youth.

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“…M. Perkins et al, 2018). In the violence field, negative norms, such as youths’ perceptions of peers’ endorsement of rape myths or support for the use of violence, are related to greater dating violence perpetration (Collibee et al, 2019; Edwards et al, 2011) and a number of violence prevention programs focus on trying to change norms perceptions among youth (Brush & Miller, 2019; Orchowski, 2019). This work focuses heavily on norms that promote negative or risky behaviors through perceptions of peer support or endorsement.…”

mentioning

confidence: 99%

“…They have also been recently linked to lower perpetration of SV, bullying, and harassment (Banyard, Edwards, et al, 2020). Social norms interventions are well-developed for problem drinking prevention but are gaining in use for SV and IPV prevention (Gidycz et al, 2011; Orchowski, 2019; Orchowski et al, 2020).…”

mentioning

confidence: 99%

Improving Social Norms and Actions to Prevent Sexual and Intimate Partner Violence: A Pilot Study of the Impact of Green Dot Community on Youth

Banyard

Edwards

Rizzo

et al. 2020

Journal of Prevention and Health Promotion

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Sexual violence (SV) and intimate partner violence (IPV), which often co-occur with bullying, are serious public health issues underscoring the need for primary prevention. The purpose of this study was to examine the impact of a community-building SV and IPV prevention program, Green Dot Community, on adolescents’ perceptions of community social norms and their propensity to intervene as helpful actionists using two independent data sources. Green Dot Community takes place in towns and aims to influence all town members to prevent SV and IPV by addressing protective factors (i.e., collective efficacy, positive prevention social norms, and bystander helping, or actionism). In the current study, one town received Green Dot Community (the prevention-enhanced town), and two towns received prevention as usual (i.e., awareness and fundraising events by local IPV and SV advocacy centers). The program was evaluated using a two-part method: (a) A cross-sectional sample of high school students from three rural communities provided assessment of protective factors at two time points (Time 1, n = 1,187; Time 2, n = 877) and (b) Youth Risk Behavior Survey data from the state Department of Health were gathered before and after program implementation (Time 1, n = 2,034; Time 2, n = 2,017) to assess victimization rates. Youth in the prevention-enhanced town reported higher collective efficacy and more positive social norms specific to helping in situations of SV and IPV over time but did not differ on bystander behaviors or on victimization rates. Community-based prevention initiatives may be helpful in changing community norms to prevent SV/IPV.

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“Trouble in Paradigm” and the Social Norms Approach to Violence Prevention

Cited by 39 publications

References 30 publications

The Prospective Influence of Perceived Social Norms on Bystander Actions Against Sexual Violence and Relationship Abuse: A Multiple Mediation Model

The Prospective Influence of Perceived Social Norms on Bystander Actions Against Sexual Violence and Relationship Abuse: A Multiple Mediation Model

“To Be a Guy Is to Be Human”: Outcomes of the WiseGuyz Program Through Photo-Based Evaluation

Improving Social Norms and Actions to Prevent Sexual and Intimate Partner Violence: A Pilot Study of the Impact of Green Dot Community on Youth

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