Tren Kecantikan Dan Identitas Sosial: Analisis Konsumsi Kosmetik Dan Objektifikasi Diri Di Kalangan Perempuan Kota Palopo
Awaluddin Hasrin,
Sangputri Sidik
Abstract:<p><em>Beauty is a fundamental aspect of women's existence. They have aspirations to fulfill society's beauty norms. This research seeks to examine the complexity of the idea of beauty among Palopo City and emphasize its impact on women's consumer behavior. Data was collected using qualitative methodology by conducting in-depth interviews and observations of women from various age groups in Palopo City. Research findings show that women in the city of Palopo conceptualize beauty as a combination of… Show more
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