2016
DOI: 10.21638/11701/spbu18.2016.301
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Transactional and Relational Exchange in Supply Chains: Constitutive Elements and Main Factors

Abstract: Трансакционный и оТношенческий обмен в цепях посТавок: консТиТуирующие элеменТы и основные факТоры выбора В. В. РадаеВ Национальный исследовательский университет «Высшая школа экономики», Москва в статье на основе экономико-социологических и маркетинговых концепций разграни-чиваются трансакционный и отношенческий типы межфирменного рыночного обмена. предлагается оригинальная типология содержательных элементов отношенческого об-мена, привязанных к фазам годичного цикла договоров поставки. с помощью интегра-тивн… Show more

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Cited by 2 publications
(6 citation statements)
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“…An MNE forced to share sources and production processes with local partners to comply with CSR standards, imposed by governments and the UN (Crilly et al, 2016;Radaev, 2018). Following the standards of CSR, an MNE helps local partners to upgrade economically (Gereffi & Lee, 2012, 2016. These actions of an MNE lead to a more symmetrical input of partners in the end value and, consequently, more equal shares of trade margin.…”
Section: Research Hypothesesmentioning
confidence: 99%
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“…An MNE forced to share sources and production processes with local partners to comply with CSR standards, imposed by governments and the UN (Crilly et al, 2016;Radaev, 2018). Following the standards of CSR, an MNE helps local partners to upgrade economically (Gereffi & Lee, 2012, 2016. These actions of an MNE lead to a more symmetrical input of partners in the end value and, consequently, more equal shares of trade margin.…”
Section: Research Hypothesesmentioning
confidence: 99%
“…(In)equality in negotiations (H2) was measured by a multi-item construct, designed on the basis of (Radaev, 2013(Radaev, , 2016. This construct consists of two single-item questions provided to respondents.…”
Section: Dependent Variablesmentioning
confidence: 99%
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“…Most researchers choose to focus on the Central Federal District, which has access to most resources, including innovation [2][3][4][5], and then extrapolate the results to the rest of Russia, regardless of regional variations. Therefore, it seems appropriate to conduct a comparative analysis of retailers operating in the Ural Federal District and identify regional features in the ways category management is applied in this region.…”
Section: Introductionmentioning
confidence: 99%