We have identified a region of the human tumor necrosis factor a (TNF-a) gene promoter that is necessary for maximal constitutive, virus-induced, and lipopolysaccharide (LPS)-induced transcription. This region contains three sites that match an NF-KB binding-site consensus sequence. We show that these three sites specifically bind NF-icB in vitro, yet each of these sites can be deleted from the TNF-a promoter with little effect on the induction of the gene by virus or LPS. Moreover, when multimers of these three sites are placed upstream from a truncated TNF-a promoter, or a heterologous promoter, an increase in the basal level of transcription is observed that is influenced by sequence context and cell type. However, these multimers are not sufficient for virus or LPS induction of either promoter. Thus, unlike other virusand LPS-inducible promoters that contain NF-#cB binding sites, these sites from the TNF-ai promoter are neither required nor sufficient for virus or LPS induction. Comparison of the sequence requirements of virus induction of the human TNF-a gene in mouse L929 and P388D1 cells reveals significant differences, indicating that the sequence requirements for virus induction of the gene are cell 'type-specific. However, the sequences required for virus and LPS induction of the gene in a single cell type, P388D1, overlap.The human tumor necrosis factor a (TNF-a) gene encodes a protein with complex biological activities that include inhibition of viral infection and possible mediation of lipopolysaccharide (LPS)-induced septic shock (reviewed in ref. 1). TNF-a gene transcription is highly inducible by virus and LPS in certain cell types (reviewed in ref.2), while in other cell types, virus alone induces the gene (3). Therefore, TNF-a gene regulation provides a model system for the study of inducible and tissue-specific gene regulation. Here we show that the cloned human TNF-a gene is appropriately regulated by virus and LPS when transiently introduced into cultured murine cells, and we identify promoter sequences that are required for constitutive, virus-induced, and LPSinduced transcription of the gene. We find that the sequences required for LPS and virus induction of TNF-a overlap. However, the minimal sequence requirements of TNF-a mRNA induction by virus are cell type-specific.The 5' flanking sequence of the TNF-a gene contains three sequences with strong similarity to NF-KB binding sites, which are located in regions of the TNF-a promoter that we show are required for maximal levels of constitutive, virusinduced, and LPS-induced transcription. We demonstrate that these sites, K1, K2, and K3, specifically bind to NF-KB. The active form of the transcription factor NF-KB, which can be activated by virus and LPS, is thought to be involved in the transcriptional activation of numerous genes (reviewed in ref. 4). However, K1, K2, and K3 can each be deleted from the TNF-a promoter with little effect on the induction of the gene by virus or LPS. Therefore, virus and LPS induction of the human ...