Trade Show Triumph: A Strategic Guide for New Businesses for Better Exposure
VimalKumar Patel
Abstract:Trade shows stand as beacons of opportunity for growth and recognition. This whitepaper discusses a roadmap to excel on the trade show stage. Drawing from the experience in prestigious events such as Expo West and Expo East, this guide confers a strategic framework tailored to the unique needs of new businesses looking to benefit from trade shows based on their industry. It includes several frameworks to follow before, during, and after tradeshows to help readers improve their trade show presence and in turn, … Show more
Set email alert for when this publication receives citations?
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.