2020
DOI: 10.1111/twec.12911
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Trade liberalisation and domestic brands: Evidence from China's accession to the WTO

Abstract: In this paper, we examine how trade liberalisation affects firms' branding behaviours. We investigate this question with China's accession to the WTO in late 2001. We find that firms in sectors with large import tariff reductions discontinue more trademarks. Meanwhile, these firms file more trademark applications and their total number of effective trademarks increases after trade liberalisation. This growth in trademarks is mainly driven by large firms, as measured by the number of employees. In fact, small f… Show more

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Cited by 9 publications
(7 citation statements)
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“…Sometimes, upstreamness and downstreamness measures are used in empirical applications for which they are not intended. For example, sometimes scholars aim to provide empirical content to the smile curve using estimates of upstreamness (or downstreamness), see, for example Baldwin et al (2015); Baldwin (2016); and Degain et al (2017); Thangavelu et al (2018); Deng et al (2019). The well-known 'smile curve' of global value chains originally proposed by Stan Shih of Acer in 1992 states that fabrication activities typically have the lowest remuneration relative to other activities in the chain (Mudambi, 2008;Park et al, 2013).…”
Section: Upstreamness and Downstreamnessmentioning
confidence: 99%
“…Sometimes, upstreamness and downstreamness measures are used in empirical applications for which they are not intended. For example, sometimes scholars aim to provide empirical content to the smile curve using estimates of upstreamness (or downstreamness), see, for example Baldwin et al (2015); Baldwin (2016); and Degain et al (2017); Thangavelu et al (2018); Deng et al (2019). The well-known 'smile curve' of global value chains originally proposed by Stan Shih of Acer in 1992 states that fabrication activities typically have the lowest remuneration relative to other activities in the chain (Mudambi, 2008;Park et al, 2013).…”
Section: Upstreamness and Downstreamnessmentioning
confidence: 99%
“…14 In this database, we observe firm ID, firm name, value and quantity of exports, export destination, product specification (both in 10-digit HS code and description), and export mode. The product specification is a long string variable that provides detailed information on the type of product, and its brand name and brand ownership, which we group into three categories: no brand, domestic brands (domestically created or purchased), and foreign brands (including original equipment manufacturers To empirically test our model's prediction in Section 5, we utilize a fifth dataset on firm-level trademarks collected by the State Administration for Industry and Commerce in China, which we merge with the AIS data using unique firm IDs provided by Deng et al (2018) to obtain the number of effective trademarks per firm-year. 15 Finally, using China's publically available official customs notices, we constructed a novel dataset on the dates when each Chinese regional customs authority adopted the pilot "paperless" processing trade program, which is discussed in more detail in Section 5.…”
Section: Data and Stylized Factsmentioning
confidence: 99%
“…69 General Administration of Customs Announcement on Amending the "Regulations on the Customs Declaration of Imports and Exports of the People's Republic of China" in 2017, and became effective on January 1, 2018.15 We are grateful to Ran Jing for sharing the data. SeeDeng et al (2018) for a detailed description of the trademarks dataset.…”
mentioning
confidence: 99%
“…It is important and research worthy for effectiveness of coordinated improvement to facilitate cross border trade. Avalanche of published literature is available in the area viz non-tariff barriers in Syria (Chemingui & Dessus, 2008), trade liberalization and competition in China (Deng et al, 2020), trade policy of Uruguay (Estrades & Flores, 2020), challenges of non-tariff barriers in Japanese Market (Maguire, 2001), tariff & non-tariff barriers and examine of inequality and trade policy of India (Ural Marchand, 2019), challenges of regulating water and sanitation tariff in Brazil (Sampaio & Sampaio, 2020), non-tariff barriers on chicken import in Russia (Soon & Thompson, 2020), income inequality and tariff reform in Indonesia (Vadila & Resosudarmo, 2020), China"s tariffs on U.S. hardware product (Zhang et al, 2020). From the context stated in the literature it can be learned that country level assessment of tariff related barriers is imperative to provide insights to the stake holders.…”
Section: Introductionmentioning
confidence: 99%