Towards Sustainable Mobility: Determinants of Intention to Purchase Used Electric Vehicles in China

Abstract

A thriving electric vehicles (EVs) market serves as a pivotal embodiment of the global push towards sustainable mobility. As one of the leading global EV sellers, China owns a huge used EV market, which should be spotlighted. While most studies focus on the mechanism of new EV purchases, few put their insight into the trade of used EVs. To fill this gap, this paper aims to clarify the mechanism of consumption behaviour towards used EVs. First, we identified 11 variables that have a direct or indirect impact on consumers’ purchase intention and constructed a conceptual framework. Then, we checked the structural relationships of the model through an empirical study (n = 431). The results showed that purchase intention was determined by two variables: perceived risk and attitude. We also observed an association between income and purchase intention. Functional risk had a direct and significant impact on perceived risk. Economic value, brand trust, and after-sales service were crucial predictors of attitude. Education could moderate the relationship between attitudes and purchase intention. Based on theoretical findings, we present the design strategies to enhance consumers’ purchase willingness from car companies’ and policymakers’ viewpoints. In practical situations, this article offers valuable insights for stakeholders related to the used EV industry, providing a critical reference for advancing sustainable mobility.