Towards Internationalization: Exploring Economic Diplomacy in the Middle East (GCC)
Daniel Pontes,
Vasco Santos,
Orlando Samões
et al.
Abstract:Internationalization is a crucial process for companies seeking growth and expansion in foreign markets, especially in the Middle East, where economies have been developing and diversifying business opportunities, seeing it as an attractive destination to expand their operations. This study presents a comprehensive analysis of the internationalization process of economic diplomacy by exploring the experiences of renowned Portuguese companies within the Gulf Cooperation Council. The Gulf Cooperation Council cou… Show more
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