“…In leadership studies, authenticity is seen as improving profi ts and sustainable growth through self-awareness, selfdevelopment, leading through values, being passionate about your purpose, leading with heart and head, and being yourself (George, 2003;George et al, 2007;Goffee and Jones, 2005). In this context, authenticity is rarely attributed to phenomenology (Jackson, 2005 andSparrowe, 2005 being notable exceptions). From a phenomenological perspective, authenticity is about understanding, being responsible, and being true to ourselves in relation to the pressures and infl uences around us.…”