Towards a unified model of consumers’ intentions to use drone food delivery services

Leong, Mei Kei; Koay, Kian Yeik

doi:10.1016/j.ijhm.2023.103539

Cited by 16 publications

(3 citation statements)

References 75 publications

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“…In other words, the findings here establish a solid theoretical foundation for examining the reduction in single-use plastic utensils within the context of online food ordering. Previous research has predominantly utilized the Theory of Planned Behavior (TPB) [14,32], the Norm Activation Model (NAM) [18,21], or a combination of the Theory of Planned Behavior (TPB) and the Norm Activation Model (NAM) [57,58] in various contexts. Consequently, this study represents a significant theoretical contribution by delineating and predicting the reduction in consumers' use of single-use plastic utensils when ordering takeaway food from a restaurant.…”

Section: Theoretical Implicationsmentioning

confidence: 99%

Mindful Choices: Unveiling the Driving Factors behind Consumers’ Intention to Reduce Single-Use Plastic Utensils

Shin,

Kim,

Jang

et al. 2024

Sustainability

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As consumers increasingly access takeaway food from restaurants, the importance of reducing the use of single-use plastic has emerged. To investigate this complex process, the current study applies the Theory of Planned Behavior (TPB) and the Norm Activation Model (NAM) to discover how this theory and model leads to discovering customers’ behavioral intentions. Data were collected from 436 respondents and reflect people aged 18 years or older who accessed an online food ordering platform within the three months prior to the study data collection. Results present that customers’ attitudes, subjective norms, perceived behavioral control, awareness of consequences, and personal norms regarding reducing single-use plastic utensils influence consumers’ behavioral intentions. These findings are meaningful to academia in providing insights into the link between consumers’ behavior and reducing the use of single-use plastic utensils in the restaurant context. In addition, this study provides marketing strategies and implications for improving consumers’ awareness of the use of single-use plastic utensils in retail food services.

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Section: Theoretical Implicationsmentioning

confidence: 99%

Mindful Choices: Unveiling the Driving Factors behind Consumers’ Intention to Reduce Single-Use Plastic Utensils

Shin,

Kim,

Jang

et al. 2024

Sustainability

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“…The related literature has focused on identifying opportunities for using drones for medical logistics, or for other types of cargo transportation, and on identifying the various barriers to their wider implementation, including legal, financial, medical, technical, and logistical issues, but particularly relating to safety and the sharing of airspace with crewed aircraft. Another strand of research covers public attitudes towards the use of drones for cargo deliveries and how those may shape future trends in use, where noise, privacy, safety, and security tend to be the main concerns [17][18][19]. The attitudes of healthcare workers have also been surveyed, with most expressing positive attitudes towards drone deliveries [20,21].…”

Section: Introductionmentioning

confidence: 99%

Investigating the Crash Protection Performance of a Medical Carrier Bag for Drone Transport

McLeod,

Cherrett,

Oakey

et al. 2024

Logistics

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Background: Drone transport regulations in Europe require a crash-protected container (CPC) to be used for the carriage of dangerous goods. With increasing interest in the use of drones for medical logistics, the motivation behind this research was to investigate whether the existing approved medical carriers could also pass as CPCs. To date, there has been little practical experimentation on or theoretical research into the crash protection performance of medical containers. Methods: Addressing this gap, this paper reports findings from a series of drop test experiments to investigate the crashworthiness of a standard medical carrier bag used by the National Health Service (NHS) in the UK. Th drop tests were performed from heights of up to 122 m using standard medical carriers containing bags of dyed saline to examine the robustness of the carrier and whether it could contain any leakages, a key requirement for transporting dangerous goods. Results: The tests found that the medical carrier failed on some drops, with the zipped lid being identified as the main weakness. Conclusions: A new understanding of the carrier’s terminal velocity, impact acceleration, and failure mechanisms were gained and subsequent strengthening and waterproofing remedial measures recommended. New insights and practical recommendations are provided relating to performing formal drop tests and how to conduct these using a drone.

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“…Firstly, the Technology Acceptance Model (TAM) is one of the most prevalent theoretical frameworks used to explore the determinants influencing someone's intention to adopt brand-new technology (Lee, Kozar, & Larsen, 2003;Pranoto & Lumbantobing, 2021). The TAM framework, introduced in 1986 by Davis, states that perceived usefulness and ease of use are the two key aspects that affect customers' attitudes toward new technology (Perwitasari, 2022;Leong & Koay, 2023). While perceived ease of use primarily refers to a situation in which a person can utilize the new technology without exerting much effort, perceived usefulness refers to the state in which a person feels that the new technology will be helpful for their daily life (Chuttur, 2009).…”

Section: Introductionmentioning

confidence: 99%

Integrating Planned Behavior and Technology Acceptance Models: A Study of GoFood after COVID-19

Margaret,

Sidharta

2023

The Winners

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One of the most apparent changes due to COVID-19 pandemic was the increase in the utilization of online food delivery services. An in-depth analysis was needed to find the fundamental aspects behind this change that make online food delivery services an integral part of people’s lifestyles even after the pandemic. The research aimed to explore the determinants of customers’ intention to use GoFood (IU) by integrating the Technology Acceptance Model (TAM) and the Theory of Planned Behavior (TPB) to construct the research model. The research novelty was reflected through convenience motivation, which was crucial in enhancing the intention to use GoFood. This was achieved by exploring the interaction between the TAM and TPB. The underlying factors behind customers’ intention to use GoFood were defined by price-saving orientation (PSO) and timesaving orientation (TSO) with a mediating variable called convenience motivation (CM). Afterward, 252 valid questionnaires from respondents who live in Surabaya and Sidoarjo were collected using thesnowball sampling method and analyzed using the SEM-PLS method. The result reveals that PSO is the most significant factor behind the intention to use (IU). Meanwhile, TSO only indirectly affects IU, which means it will only be impactful when mediated by CM. Moreover, CM itself has a significant impact on IU.

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Towards a unified model of consumers’ intentions to use drone food delivery services

Cited by 16 publications

References 75 publications

Mindful Choices: Unveiling the Driving Factors behind Consumers’ Intention to Reduce Single-Use Plastic Utensils

Mindful Choices: Unveiling the Driving Factors behind Consumers’ Intention to Reduce Single-Use Plastic Utensils

Investigating the Crash Protection Performance of a Medical Carrier Bag for Drone Transport

Integrating Planned Behavior and Technology Acceptance Models: A Study of GoFood after COVID-19

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