2017
DOI: 10.1016/j.appet.2017.03.007
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Towards a reduced meat diet: Mindset and motivation of young vegetarians, low, medium and high meat-eaters

Abstract: This study provides insight into differences and similarities in the mindset and motivation of four dietary groups (young self-declared vegetarians, low, medium and high meat-eaters) to support the development of strategies for a general transition to a less meat-based diet. The paper highlights the value of the identity concept for our understanding of both vegetarians and meat eaters. The analysis involves a comparison of the four dietary groups focusing on the strength and the profile of their food-related … Show more

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Cited by 175 publications
(140 citation statements)
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References 83 publications
(78 reference statements)
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“…However, as could be expected, flexitarian consumers are much more strongly driven by a willingness to reduce their consumption of animal products and to preserve the environment. Overall, these results are consistent with the results of a study by De Boer et al (2017) who found that low and medium meat‐eaters would reduce their meat consumption mainly because of health‐related and environmental reasons together with a need for variety . Accordingly, they differed from self‐declared vegetarians for whom taste and animal‐welfare were the two main reasons not to eat meat.…”
Section: Resultssupporting
confidence: 91%
See 1 more Smart Citation
“…However, as could be expected, flexitarian consumers are much more strongly driven by a willingness to reduce their consumption of animal products and to preserve the environment. Overall, these results are consistent with the results of a study by De Boer et al (2017) who found that low and medium meat‐eaters would reduce their meat consumption mainly because of health‐related and environmental reasons together with a need for variety . Accordingly, they differed from self‐declared vegetarians for whom taste and animal‐welfare were the two main reasons not to eat meat.…”
Section: Resultssupporting
confidence: 91%
“…Overall, these results are consistent with the results of a study by De Boer et al (2017) who found that low and medium meat-eaters would reduce their meat consumption mainly because of health-related and environmental reasons together with a need for variety. 29 Accordingly, they differed from self-declared vegetarians for whom taste and animal-welfare were the two main reasons not to eat meat.…”
Section: Drivers and Barriers To Consumption Of High Plant Protein Prmentioning
confidence: 99%
“…Women appreciated the animal-based lunch more than men did in this study, which is surprising, since men are generally more likely to have a higher meat consumption and lower use of meat replacers [11,20,29,30]. The participants with the most frequent meat consumption (5 to 7 days per week) had a lower appreciation for the plant-based lunch than participants who consumed meat less frequently.…”
Section: Discussioncontrasting
confidence: 59%
“…Tobler et al report that consumers do generally not see reducing meat consumption as environmentally beneficial: out of six options, limiting meat consumption was rated as the least environmentally beneficial in their study [10]. On the other hand, a study from the Netherlands has shown that one of the important reasons for meat eaters to limit meat consumption would be that it is better for the environment [11]. Sijtsema et al report that in the Netherlands willingness to adopt a vegetarian diet, or to replace meat with meat substitutes more often, is low [12].…”
Section: Introductionmentioning
confidence: 97%
“…Dosadašnja ispitivanja ukazuju da, pored religijskih razloga, i nereligijski motivi mogu usloviti takvu ishranu: briga zbog okrutnosti prema životinjama, odvratnost prema mesu, običaji, verovanja i uticaj porodice ili autoriteta (3)(4)(5). Svest da vegetarijanstvo pomaže očuvanju životne sredine ima psihološku dimenziju (6).…”
Section: Uvodunclassified