2019
DOI: 10.1080/10826084.2019.1664589
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Tobacco Industry Marketing Exposure and Commercial Tobacco Product Use Disparities among American Indians and Alaska Natives

Abstract: Background: Non-Hispanic American Indians and Alaska Natives (NH AI/AN) have the highest commercial tobacco use (CTU) among U.S. racial/ethnic groups. Tobacco marketing is a risk factor, however few studies examine it among NH AI/AN.

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Cited by 11 publications
(10 citation statements)
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“…Fifteen articles focused on the tobacco industry 49–64. These predominately covered marketing, including direct-to-consumer marketing targeting Indigenous populations and/or the use of traditional Native American imagery in tobacco advertisements 49–65.…”
Section: Resultsmentioning
confidence: 99%
See 2 more Smart Citations
“…Fifteen articles focused on the tobacco industry 49–64. These predominately covered marketing, including direct-to-consumer marketing targeting Indigenous populations and/or the use of traditional Native American imagery in tobacco advertisements 49–65.…”
Section: Resultsmentioning
confidence: 99%
“…Fifteen articles focused on the tobacco industry 49–64. These predominately covered marketing, including direct-to-consumer marketing targeting Indigenous populations and/or the use of traditional Native American imagery in tobacco advertisements 49–65. For example, ‘Red Man’, a racist slur, is a popular chewing tobacco in the USA and ‘Native American Spirit’ cigarette company use American Indian imagery on its packaging 50.…”
Section: Resultsmentioning
confidence: 99%
See 1 more Smart Citation
“…Respondents who identified as American Indian/Alaskan Native in combination with any other race(s) were classified into the American Indian/Alaskan Native group in order to increase the sample size. Prior studies using PATH data have applied a similar classification approach [ 59 , 60 , 61 , 62 ]. Finally, due to the small sample sizes for those identifying as Native Hawaiian/Guamanian/Chamorro/Samoan/Other Pacific Islander or ‘more than one race’ (with the exception of American Indian/Alaskan Native), we combined these respondents into one group to increase power.…”
Section: Methodsmentioning
confidence: 99%
“…Therefore, tobacco control programs for AIAN must communicate that regular recreational use of commercial tobacco is harmful, whereas ceremonial use of traditionally grown tobacco is an important cultural ritual; most general-audience tobacco control programs do not address this issue. The distinction between commercial and traditional tobacco use becomes even more nuanced because commercial tobacco is often advertised with AIAN names and images (e.g., Natural American Spirit, Red Man), and AIAN communities sometimes use commercial tobacco for ceremonies when traditionally grown tobacco is not available (Carroll et al, 2020;Soto et al, 2015;Unger et al, 2006), which can give youth the incorrect impression that recreational use of commercial tobacco is acceptable, safe, or spiritual. If AIAN adolescents are exposed to tobacco at young ages without understanding its cultural role, it may be a gateway to future experimentation.…”
Section: Unique Risk Factors For Commercial Tobacco Use Among Aian Youthmentioning
confidence: 99%