2020
DOI: 10.1016/j.foodqual.2019.103866
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To see is to hold: Using food surface textures to communicate product healthiness

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Cited by 12 publications
(12 citation statements)
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References 43 publications
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“…For instance, Schuldt (2013) showed that a green rather than a red label on a candy bar (with the same calorie content) increased perceived healthiness, while Jansson-Boyd and Kobescak (2020) found that the more pronounced the texture of oat biscuits, the healthier they were perceived to be. In a similar vein, Ye et al (2020) found that products in matte packages were judged as healthier than products in glossy packages.…”
Section: Product Featuresmentioning
confidence: 99%
“…For instance, Schuldt (2013) showed that a green rather than a red label on a candy bar (with the same calorie content) increased perceived healthiness, while Jansson-Boyd and Kobescak (2020) found that the more pronounced the texture of oat biscuits, the healthier they were perceived to be. In a similar vein, Ye et al (2020) found that products in matte packages were judged as healthier than products in glossy packages.…”
Section: Product Featuresmentioning
confidence: 99%
“…Consumers’ sensory perceptions are influenced by the packaging and foods’ textural, visual, and tactile properties, creating expectations for the products and thus, the likeliness of the purchase [ 41 ]. Jansson-Boyd and Kobescak [ 42 ] showed that consumers’ perception of food healthiness is influenced by visual implicit surface textures. They concluded that sweet products, such as biscuits, are more likely to be purchased if they present a less healthy appearance, being perceived as tastier [ 42 ].…”
Section: Food Texturementioning
confidence: 99%
“…Jansson-Boyd and Kobescak [ 42 ] showed that consumers’ perception of food healthiness is influenced by visual implicit surface textures. They concluded that sweet products, such as biscuits, are more likely to be purchased if they present a less healthy appearance, being perceived as tastier [ 42 ]. It was also found that the packaging design and surface patterns influence the sensory perception of ice-cream, chips, coffee, and chocolate beverages [ 43 , 44 , 45 ].…”
Section: Food Texturementioning
confidence: 99%
“…For instance, Schuldt (2013) showed that a green rather than a red label on a candy bar (with the same calorie content) increased perceived healthiness, while Jansson-Boyd and Kobescak (2020) found that the more pronounced the texture of oat biscuits, the healthier they were perceived to be. In a similar vein, Ye et al (2020) found that products in matte packages were judged as healthier than products in glossy packages.…”
Section: Product Featuresmentioning
confidence: 99%